The Evolution of Popcorn: A Poppin' New Shot

360 Vodka celebrates National Popcorn Poppin' Month with a new flavor: 360 Buttered Popcorn

WESTON, MO, Oct. 10, 2012 /PRNewswire/ - It's October, the time of year when corn is harvested and Americans eat more popcorn than ever, leading the Secretary of Agriculture in 1999 to declare October as National Popcorn Poppin' Month. To celebrate, 360 Vodka has created a buttered popcorn flavor to honor America's oldest snack food.

With its telltale aroma and freshly popped corn flavor, 360 Buttered Popcorn captures that buttery goodness that has led Americans to eat 16 billion quarts of popcorn each year!

The first Europeans to colonize the Americas soaked popcorn in milk as a breakfast cereal, then in the 20s it became a popular movie snack and today, 360 Vodka has evolved this taste into a savory grown-up treat.  Add a splash of soda, garnish with a chocolate or candy and you have all your movie snack favorites in a glass with no mess or kernels that haven't popped!

"Classic and nostalgic flavors continue to dominate mixology trends and we're thrilled to give cocktail lovers another innovative flavor to spark their creativity and treat their taste-buds," says Vic Morrison, Vice-President of Marketing for 360 Vodka.  "In June, we satisfied their sweet-tooth with 360 Glazed Donut and now we're appealing to their salty side with 360 Buttered Popcorn."

With a collection of thirteen flavored vodkas, including the multiple award-winning and favorite 360 Double Chocolate, 360 Vodka, the world's only sustainable vodka  is celebrated for perfecting innovative vodka flavors while leaving the smallest footprint thanks to the distillery's numerous and significant sustainability practices.

360 Buttered Popcorn is now available across the US, so pop in a movie, pop off the 360 swing-top and savor the flavor that has been a part of America's history for years.

Night at the Movies

1 ½ oz. 360 Buttered Popcorn
Cola
Lime wedge
Popcorn

Fill a tall glass with ice, add 360 Buttered Popcorn, top with cola and stir. Garnish with a lime wedge and fresh popcorn.

Caramel Corn Collins

2 oz. 360 Buttered Popcorn
½ oz Caramel sauce
2 Lime wedges squeezed
Root Beer
Caramel popcorn

Combine vodka, lime juice and caramel sauce in a mixing glass filled with ice. Shake well to loosen caramel and dilute. Strain into martini glass with fresh ice. Top with root beer. Garnish with caramel popcorn.

Kettle Corn Shooter

1 oz. 360 Buttered Popcorn
50/50 Sugar and Salt mixture

Rim a shot glass with sugar and salt mixture. Add 360 Buttered Popcorn to a mixing glass filled with ice and shake.  Strain into the rimmed shot glass.

BBQ Corn Daiquiri

2 oz. 360 Buttered Popcorn
2 oz. Margarita mix
50/50 Salt and Pepper
Lime wheel

Rim a rocks glass with salt and pepper mixture.  Add 360 Buttered Popcorn and Margarita Mix to a mixing glass filled with ice and shake. Pour into rimmed rocks glass.

Price and Availability:
360 Buttered Popcorn retails for approximately $15.99 (750mL) and is available at liquor retailers across the USA. Check the 'Where to Buy' section at www.vodka360.com for specific local retailers.

Leaving the Smallest Footprint
Each bottle of 360 Vodka is made with recycled glass, featuring reusable closures and recycled paper printed with water‐based eco‐friendly inks. As organic grain leaves a larger footprint, 360 Vodka uses local grain grown less than 95 miles from the country's most energy efficient distillery where 360 Vodka is crafted. This gives the brand its distinctive, smooth taste that has been awarded with multiple platinum and gold medals for taste from international spirits competitions. 360 Vodka is proud to donate one dollar from every closure returned to a dedicated environmental charity.

Note to editors: Note to editors: High-res photography of bottle and cocktails available in the "Brand Assets" section of vodka360.com or from Evangeline PR (contact info below.)

360 Buttered Popcorn Flavored Vodka - 35% alc/vol - 70 proof - Earth Friendly Distilling Co., Weston, MO

SOURCE 360 Vodka



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