The Facebook IPO: How do Investors Score an Invite to the Roadshow?

NEW YORK, May 9, 2012 /PRNewswire/ -- The news is saturated with stories of the Facebook IPO and roadshow this week.  But what is Facebook telling investors during the roadshow meetings?  The Wall Street Journal reported today that Michael Mullaney the Chief Investment Officer at Fiduciary Trust Company said he left the luncheon feeling that the company has a "definite plan" and that he felt "more comfortable with its story" than he was before.

Lucky Mr. Mullaney! But what about the thousands of other interested individuals who only have access to the company's S-1?  What about those who did not (and probably will not) get an invitation to hear the Facebook story and have their questions answered by COO Sandberg and CFO Ebersman?

In his ongoing blog series called "Diary of an IPO,"  KCSA CEO and valuation expert Jeff Corbin takes aim at Facebook for not clearly articulating its message to investors.

To read the rest of this bog post, go to:
http://bit.ly/DiaryofanIPO

About KCSA Strategic Communications

KCSA is a fully integrated communications agency specializing in public relations, investor relations and marketing with expertise in financial and professional services, technology, healthcare, media, energy and public services companies.  Since 1969, the firm has demonstrated strategic thinking and program execution that drives results for its clients in the ever-changing communications and digital landscape.  The firm's clients are its best references.  For more information, visit www.kcsa.com.

Contact:

Anne Donohoe
KCSA Strategic Communications
212.896.1261
adonohoe@kcsa.com

 

SOURCE KCSA Strategic Communications



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