The Jeep® Brand Celebrates the American Road Trip With "30 Miles of Freedom"
AUBURN HILLS, Mich., Aug. 29, 2013 /PRNewswire/ --
- Consumers Sharing Their Idea of the Perfect 30-Mile Road Trip Will Be Given the Opportunity to Win Either a New 2014 Jeep® Compass or Jeep® Patriot
- Jeep spotlights adventures close to home using about a gallon of gas
The Jeep® Brand announces "30 Miles of Freedom," a new online/social media initiative celebrating the American road trip with the Jeep® Compass and the Jeep® Patriot, two vehicles that deliver up to 30 mpg highway while embracing a true sense of adventure. Based on the up to 30 mpg highway delivered by both vehicles, "30 Miles of Freedom" is a two-phase competition that launched online at http://www.jeep.com/en/live/30-miles-of-freedom/ this week (August 26), and will culminate in early December 2013 with two consumers being given the opportunity to win either a new 2014 Jeep Compass or a 2014 Jeep Patriot.
"'30 Miles of Freedom' embraces the time-honored tradition of the American road trip, celebrating the freedom of the open road while extolling the virtues of finding adventure," said Mike Manley, President and CEO Jeep Brand, Chrysler Group LLC. "The Jeep Compass and Jeep Patriot are perfectly-suited to journeys near or far as two of the most capable compact SUVs in the market with fuel economy ratings of up to 30 miles per gallon."
Beginning on Monday, August 26th, consumers visit http://www.jeep.com/en/live/30-miles-of-freedom/ to submit their ideal 30-mile road trip with a Jeep Compass or a Jeep Patriot. The road trip must take place in the continental United States and must be up to/no more than thirty miles, from starting point to the end point of the final destination.
Six finalists will be announced on October 7th – three for the Jeep Compass, three for the Jeep Patriot – to move on to the next phase. Those six finalists will be given the opportunity to take a Jeep Compass or Jeep Patriot on the ideal road trip they described as part of their submission. Each "30 Miles of Freedom" road trip will be filmed and submitted on http://www.jeep.com/en/live/30-miles-of-freedom/ for voting. Final voting online of the videos by fans will take place from November 25 through December 7. The two vehicle winners will be announced by the Jeep Brand in early December based on online votes.
About the Jeep Compass
With unmatched Jeep® capability in all weather conditions, fuel economy of up to 30 miles per gallon (mpg) highway, and a refined design, the new 2014 Jeep Compass continues to set the standard in the compact-SUV segment. Delivering the packaging and interior flexibility of an SUV with the performance, handling, fuel economy and price of a compact car, the 2014 Jeep Compass also boasts more than 30 available and standard safety and security features, including standard front-seat-mounted side air bags, side-curtain air bags for all rows, electronic stability program (ESC), electronic roll mitigation, Hill-start Assist (with manual transmission), four-wheel anti-lock brakes, LATCH child seat anchors and available ParkView rear backup camera.
About the Jeep Patriot
The 2014 Patriot offers consumers segment-leading 4x4 capability and excellent fuel efficiency along with rugged exterior styling and clever interior features. Packed with standard features that provide value and convenience for drivers and passengers, the 2014 Jeep Patriot standard features include: front seat-mounted side air bags, electronic stability control, electronic roll mitigation, Hill-start Assist, anti-lock brakes, illuminated cup holders, sunscreen glass, fog lamps, removable/ rechargeable flashlight, outside temperature display, rear fold-flat 60/40 folding seat, rear window defrost and wiper, tilt steering column, cruise control and sliding visors with mirror.
Built on more than 70 years of legendary heritage, Jeep is the authentic SUV brand with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.
The Jeep vehicle lineup includes Cherokee, Compass, Grand Cherokee, Patriot, Wrangler and Wrangler Unlimited. To meet consumer demand around the world, all Jeep models are sold outside North America – and all are available in right-hand-drive versions and with gasoline and diesel powertrain options. Chrysler Group LLC sells and services vehicles in approximately 120 countries around the world.
SOURCE Chrysler Group LLC