2014

The "Know-it-All" Named Worst Super Bowl Party Guest, Finds New CouponCabin.com Survey -- Big Game Gains in Popularity: 61 Percent of U.S. Adults Plan to Watch Super Bowl, Up from 56 Percent in 2012 --

WHITING, Ind., Jan. 24, 2013 /PRNewswire/ -- Few things can detract from the fun of Super Bowl Sunday, but a new survey reveals that some big game party guests may find themselves uninvited next year. The survey, conducted by CouponCabin.com, reveals the worst Super Bowl party guests, with the "know-it-all" – the one who knows all there is to know about football, food and the commercials – topping the list. This survey was conducted online nationwide by Harris Interactive on behalf of CouponCabin.com January 14th to 16th, 2013, among 2,050 adults ages 18 and older.

While the know-it-all is the worst party guest for 52 percent of U.S. adults, a variety of other unwelcome Super Bowl shindig attendees made the list:

  • The remote dominator – the one who won't stop controlling the volume, changing the settings and flipping channels – 41 percent
  • The social butterfly – the one who doesn't watch the game and doesn't stop talking – 38 percent
  • The super fan – the team's biggest fan who doesn't let you forget it by showing up decked out in his/her favorite team's gear and shoots off stats left and right – 21 percent
  • The dieter – the one counting calories on one of the most celebrated days of junk food – 18 percent
  • The commercial watcher – the one who only pays attention during the commercials – 13 percent

No matter who shows up at the door for Super Bowl parties this year, there's bound to be a lot of them. Sixty-one percent of U.S. adults said they plan to watch the Super Bowl this year, up from 56 percent last year. Men are significantly more likely to watch the Super Bowl at 70 percent, compared to 52 percent of women.

"The popularity of the Super Bowl is increasing, but some are turned off by all the buildup," said Jackie Warrick, senior savings adviser at CouponCabin.com. "In fact, six-in-ten people we surveyed feel there is too much hype around the Super Bowl. It's important to keep it all in perspective, especially if you're planning to spend money hosting a party, traveling to see your team, or wagering on the outcome of the game."

Betting on the Super Bowl is a common practice for many, as nearly four-in-ten (37 percent) of U.S. adults said they've bet on the outcome of a Super Bowl game in the past. When it comes to wins and losses, the survey found the following of U.S. adults who've ever bet on a Super Bowl:

  • Won $100 or more – 43 percent
  • Won $201 - $500 – 12 percent
  • Won $501 or more – 10 percent
  • Lost money betting on the Super Bowl – 90 percent
  • Lost $100 or more – 16 percent

http://www.couponcabin.com/press-releases/

Survey Methodology:
This survey was conducted online within the United States by Harris Interactive on behalf of Coupon Cabin from January 14th to 16th, 2013, among 2,050 adults ages 18 and older; the 2012 survey was conducted online from January 9th-11th, 2012, among 2,625 adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact Allison Kaplan, akaplan@couponcabin.com.

About CouponCabin.com
CouponCabin.com offers the broadest selection of high-quality, guaranteed-to-work coupons on the web. With online coupon codes, printable in-store coupons, grocery coupons, local deals, free samples and more, CouponCabin.com is the ultimate one-stop-shop for coupons of every variety. Consumers can also be the first to know about the best coupon deals available with CouponCabin's Newsflash, a constantly updated and innovative new feature with dozens of breaking offers each and every day. Shoppers have saved nearly $350 million since CouponCabin's foundation in 2003, and the average user saves $19 in just 80 seconds. With Newsflash, customized email newsletters, mobile apps for iPhone, Android and iPad, downloadable browser savings alerts and exclusive coupons, shoppers will never miss out on a great deal with CouponCabin.com.  

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SOURCE CouponCabin.com



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