2014

The New Nikon D610 Brings the Full-Frame Experience in the Smallest and Lightest Form Factor

DUBAI, UAE, October 8, 2013 /PRNewswire/ --

The all-new D610 is Nikon's smallest and lightest full-frame format D-SLR to date[1], with a compact form factor power-packed with intuitive features to meet the top image quality and practical demands of professional photographers and everyday users alike.

     (Photo: http://photos.prnewswire.com/prnh/20131008/643961 )

Nikon Middle East and Africa is pleased to announce the release of the D610, a portable FX-format camera designed to meet the everyday demands of professional photographers and enthusiasts alike.

Catered for users who are new to the FX-format, the D610 is equipped with exclusive first-rate Nikon technology, including a 24.3-megapixel FX-format CMOS sensor and the EXPEED 3 image processing engine, along with an ISO range of 100 to 6400 (expandable from 50 to 25,600), to deliver exceptional image quality. Designed for portability and built for superior performance, the compact D610 is easy to use and offers a host of extensive features.

"The new Nikon D610 bridges the gap for photographers who are looking to take advantage of the advanced imaging capabilities that only the FX-format can offer, without having to compromise on the form factor," said Takashi Yoshida, Managing Director Nikon MEA FZE.

The D610 features an improved shutter release mode that allows for an uninterrupted stream of images at approximately 6 frames per second[2] and introduces new innovations such as the Quiet Continuous shutter release mode for near-silent shooting. For greater versatility, the D610 is compatible with an expanding line-up of accessories including the Wireless Mobile Adapter WU-1b for wireless connectivity and range of Speedlights.

The Nikon D610 will be available starting in October 2013 at the suggested retail price (SRP) of AED 11,699 with the AF-S NIKKOR 24-85mm f/3.5-4.5G ED VR lens or AED 7,999 for the body-only configuration.  For more information on the new Nikon D610 and other Nikon products, please visit http://www.nikon-mea.com.

[1] Among Nikon D-SLRs available as of October, 2013.

[2] Measured in accordance with CIPA guidelines.

About Nikon

Nikon, At the Heart of the Image. Nikon is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognised for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Singapore Pte Ltd distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX compact digital cameras; Nikon sports optics as well as the Nikon 1 advanced cameras with interchangeable lens system in over 50 countries.

For more information, visit http://www.nikon-mea.com. Connect with Nikon and other photographers on Facebook at http://www.facebook.com/NikonMEA and get the latest news and information from Twitter by following @NikonMEA

SOURCE Nikon Corporation




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