TheDataMiner: A Young Start-up Looking to Make Splashes Across the Hospitality Industry
TORONTO, June 2, 2015 /PRNewswire/ -- Earlier in May, TheDataMiner, a qualitative data analytical company, announced its official launch. Since its commencement, the entity has gained interest from hotels, restaurants and cafes, as well as software developing firms and industry experts. With the rise of websites such as TripAdvisor and Yelp, peer-to-peer information sharing has gained tremendous momentum; many travelers refer to such sites in order to make booking decisions. TheDataMiner deals with this inevitable reality by encouraging mid-sized businesses to not ignore such data for it often results in both financial and opportunity costs. In turn, representatives from TheDataMiner claim that the advantages of examining customer feedback are two-fold in nature – by doing so, any entity can improve its operational business functionality and in turn, generate greater sentiment online, which ultimately results in increasing profitability.
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TheDataMiner's services are scalable as it applies a systematic analytical framework to any business entity. In essence, the company gathers qualitative feedback on a product or service (via TripAdvisor, Yelp, Twitter, etc). The data is then organized to create a proper database for integration capabilities. Ultimately, an examination of the given data is then performed: depending on the client, either qualitative analysis or social networking software is used. Based on the results attained, an easy-to-read summary is eventually complied that outlines areas of strength, concern and opportunity. TheDataMiner also offers hotels a semi-annual updated report in order to illustrate progress.
While the notion of harnessing data isn't new, many corporations within the hospitality industry lack a cost-efficient yet effective framework in doing so. For that reason, TheDataMiner strives to fulfill that need. Co-founder of TheDataMiner Jonathan Azouri said, "Many large chains have their own data analytical departments that analyze 'Big Data' accordingly. In a way, what we aim to be is a high-quality outsourcing service for smaller independent hotels that do not have the means nor personnel to make complete sense of qualitative data on their own."
For more information visit the company's website at www.the-data-miner.com
TheDataMiner
1200 Eglinton Avenue East
Toronto, ON M3C 1H9
www.the-data-miner.com
1-(800)-481-2830
Email
Media Contact:
Tiffany Pludwinski
416-707-7061
Email
SOURCE TheDataMiner
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