AUSTIN, Texas, June 2, 2016 /PRNewswire/ -- White Hat is a full-service creative and integrated marketing agency committed to being the trusted partner clients can depend on for smart, effective, and award-winning creative.
Started in 2002 as Marketing Matters by Pat Stark and Deborah Magnuson-Elliott, this woman-owned business built a name for itself by being the good guys, who deliver on both the business and creative fronts.
With recent key creative and account service hires, the agency co-founders felt compelled to update the agency's brand to align not only with their good guy image, but also highlight the shop's new creative process and strategic firepower. The new hires bring experience from world-class agencies like Young & Rubicam, McCann Erickson, Carmichael Lynch, The Richards Group, and Edelman.
White Hat was the obvious choice.
"The name White Hat has a throwback feel, but if you Google it today, it's now synonymous with optimizing and protecting data, like white hat SEO, and that's not far off from what we do for our clients," explains agency co-founder Deborah Magnuson-Elliott. "We vigilantly protect our clients' brands by delivering optimized marketing strategies with creative, quantifiable results."
"In Austin, there is no shortage of good creative. But creative backed by strong business acumen empowers us to be a trusted partner with the integrity to lead the way, that's White Hat's sweet spot," describes co-founder Pat Stark. "Proof? Our client retention rate is enviable; White Hat has numerous clients that have been with the agency for over a decade, that's something we are deeply proud of."
The name change becomes official as of June 1, 2016. The agency address and phone number will remain the same, at 1021 East 7th Street #103, Austin 78702 and 512-804-1455, respectively. The new White Hat URL is WeAreWhiteHat.com
White Hat, Communications Liaison
P: 512-750-0123; Email
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SOURCE White Hat Agency