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Thomas Nelson Releases its First Enhanced E-Book Q&A Book Max on Life Features Custom Video, Audio from Max Lucado

NASHVILLE, Tenn., Aug. 29, 2011 /PRNewswire/ -- Thomas Nelson announces the creation of the company's first enhanced e-book, which released on Aug. 25. This landmark e-book by New York Times best-selling author and pastor Max Lucado features the full digital content of his most recent bestseller, Max on Life: Answers and Insights to Your Most Important Questions (Thomas Nelson, April 2011) in addition to audio and video elements.

"We knew Max Lucado would be the perfect author to launch our first enhanced e-book," says David Moberg, Sr. Vice President and Group Publisher, Thomas Nelson.

The enhanced e-book features all editorial content from the trade book, Max on Life, as well as a personal video introduction from Lucado for each of seven core sections: hope, hurt, help, him/her, home, haves/have-nots, hereafter. Sprinkled throughout the book are embedded one-minute audio segments.

The enhanced e-book released in the Apple iBooks Store and Barnes and Noble Nook Store on Aug. 25 with an Amazon Kindle Store version following.

Written with candor, humor and a pastor's heart, Max on Life reads like an advice column from one of the most respected voices in inspirational writing. Lucado's answers draw from the wisdom and experience of more than 30 years of preaching and are graced with his trademark conversational writing style and practical application. More than 60 percent of Max on Life content is never-before published material from Lucado's sermons, emails, letters and conversations. Products in the Max on Life line include the hardcover book, the enhanced e-book, standard e-book and the recently-released Max on Life DVD-Based Small Group Kit (Thomas Nelson, $39.99).

With a publishing career spanning 25 years, Max Lucado has more than 100 million products in print. Many of his titles have been on national bestsellers lists like The New York Times, USA Today, Publishers Weekly and ECPA. Lucado has been featured on many national media outlets including The TODAY Show, Good Morning America, Huckabee and Fox & Friends in the last year. Max and his wife Denalyn live in San Antonio, Texas, where he is Minister of Preaching at Oak Hills Church. http://www.maxlucado.com

Thomas Nelson is a leading provider of Bibles, products, and live events emphasizing Christian, inspirational and family value themes. For more information, visit its website http://www.thomasnelson.com.

SOURCE Thomas Nelson



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