ORLANDO, Fla., Jan. 5, 2017 /PRNewswire/ -- What's college football without Pizza? Intelligent Entertainment of Central Florida teamed up with the ESPN and SkyCam at the 2016 Russell Athletic Bowl to deliver the first ever SkyCam Tug-of-War with the winning section receiving a FREE PIZZA right to their mobile device!
"By aggregating texts from the crowd in real time, the SkyCam moves around the stadium controlled by the fans during the one minute promotion," explained Ruben Garcia, Vice President of Business Development for Intelligent Entertainment. "The SkyCam is pulled toward the section with the highest percentage of participants; at the end of the activation, the winning section receives a mobile coupon, driving traffic to local Little Caesars."
Little Caesars is proud to be the feature sponsor for the first-ever SkyCam Tug-of-War. "It's a great way for Little Caesars to create a stronger bond between our brand and collegiate sports fans," said Mitchell Lowe, President of Sizzling Platter, a national Little Caesars franchisee. "This is the perfect activation for Little Caesars, it's an innovative way to connect with fans during the game and then to encourage them to visit our restaurants afterwards."
SkyCam is the innovative industry leader that brings an unmatched perspective to sporting events through their suspended aerial camera systems. "This is a great opportunity to utilize SkyCam WildCat technology outside of the linear broadcast, and extend our presence to in-venue fan enhancement," outlined Stephen Wharton, CTO for SkyCam. " It really embodies our dedication to bringing one-of-kind experiences to sports fans everywhere."
Intelligent Entertainment has plans to launch their new product, ZipBlimp in early 2017 for those events that don't have Skycam. The ZipBlimp will also be fan controlled flying apparatus and will deliver mobile prizes to the crowd. Visit www.zipblimp.com for additional information.
About Intelligent Entertainment
Intelligent Entertainment is the premier end-to-end, fan-activated engagement solution for sporting and live entertainment venues. Intelligent Entertainment's ZipBlimp features patent-pending technology that marries cutting-edge unmanned aerial systems (UAS) with mobile prize delivery. ZipBlimp is helium-based and suitable for indoor and outdoor venues.
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SOURCE Intelligent Entertainment