Time Out North America Appoints Wayne Silverman Chief Revenue Officer Will Spearhead Digital, Mobile Revenue Growth Across North American Markets
NEW YORK, Nov. 6, 2013 /PRNewswire/ -- Time Out, the global multi-platform media company and leading provider of inspiration, recommendations and information in over 35 major cities throughout the world, announced the addition of Wayne Silverman as Chief Revenue Officer for Time Out North America.
Silverman, former Chief Revenue Officer at native ad platform Dailybreak, will oversee North America digital and print advertising sales, account management, ad operations and e-commerce. As Chief Revenue Officer, he will be responsible for long-term revenue growth and sales strategy for Time Out North America's growing number of media platforms, as well as for furthering the company's brand to national and local advertisers. Silverman will report to Time Out North America President Jennifer Morgan.
"The addition of Wayne to Time Out demonstrates our commitment to being the most trusted source of inspiration and recommendations for consumers that want to make the most of their city experiences across the globe," said Jennifer Morgan, President, Time Out North America. "Wayne has been instrumental in the profitability and growth of a diversified mix of high-profile digital, mobile and print properties, and brings to Time Out the perfect combination of experience, entrepreneurialism and operational leadership needed to expand our business across new markets and platforms. We are excited to have him on board to lead our sales operation to a new level of innovation and success."
Silverman brings to Time Out North America over 20 years of expertise in scaling and leading sales, business development and marketing teams across both digital and traditional media channels. Prior to Dailybreak, Silverman served as Chief Revenue Officer at mobile marketing platform Scanbuy and as Vice President and Group Publisher at CBS Interactive (formerly CNET Networks). Under his leadership, CBS Interactive and CNET launched some of the company's most profitable sites, including ZDNet, TechRepublic, CBS MoneyWatch, Smart Planet and BNET. He began his career at International Data Group (IDG), where he departed as the Vice President/Publisher of PC World, which achieved #1 market share during his tenure while adding brand extensions into television and events.
"As a trusted brand, Time Out has always provided advertisers with the most effective channels to connect with highly engaged, affluent and active consumer audiences," said Wayne Silverman, Chief Revenue Officer, Time Out North America. "Time Out is perfectly poised for significant growth in the North American marketplace by continuing to deliver high quality engagement opportunities via digital, mobile and social platforms. I look forward to driving the company's ongoing innovation and expansion by creating leading-edge multi-platform advertising products with and for our national and local advertising partners."
Silverman received his BA in Economics at the University of Massachusetts, Amherst. He is a member of the advisory board of EcSell Institute, a leading sales management training firm, and a member of the Interactive Advertising Bureau's Sales Executive Council.
About Time Out
Time Out is the number one trusted choice for consumers seeking inspiration, information, and booking opportunities relating to arts, entertainment, and culture in the world's major cities.
Time Out was founded in 1968 in London, by Tony Elliott and has since grown into a global media group that spans 37 cities across 25 countries and provides the very best inspiration and information.
Time Out is uniquely positioned as provider of local information and expert guidance to consumers through a distribution network which incorporates magazines, a massively growing online presence, mobile applications, events, and partnerships. Time Out has a worldwide audience of over 20 million across all these channels, most recently launching its iPad app in New York and London. The company received recognition for its achievements within the industry earning the International Consumer Magazine of the Year title at the Periodical Publishers Association Awards two years in a row, in 2010 and 2011.
Time Out North America was established as a partnership between Time Out Group and North American based partners to launch Time Out New York in September 1995. Time Out North America now includes Time Out New York, Time Out New York Kids, the recently launched web property Time Out Los Angeles and Time Out Chicago.
In November 2010 Oakley Capital acquired a 50% stake in Time Out Group and in 2011 acquired a majority stake in Time Out North America. Oakley Capital is now the majority shareholder in both groups.
Contact: Konajilo Luseni Barrasso, Makovsky + Company
SOURCE Time Out