Togo's Surprises Fans with Free Hot Pastrami Sandwiches on Random Acts of Kindness Day
West Coast Sandwich Chain Dubs Day "Random Acts of #9ness" in Honor of Popular #9 Sandwich
SAN JOSE, Calif., Feb. 19, 2013 /PRNewswire/ -- Togo's, a "West Coast Original" since 1971 serving up big, made-to-order sandwiches stuffed with the freshest ingredients, celebrated Random Act of Kindness Day on Feb. 17 by surprising members of the community with its fan-favorite #9 Hot Pastrami sandwich.
Togo's took to the streets of Sacramento during lunch to capture hungry fans' reactions to receiving a free, six-inch sandwich featuring Togo's premium sliced pastrami and topped with crisp lettuce, tomatoes and Togo's classic mustard. The resulting video from Togo's "Random Acts of #9ness" can be viewed on Togo's Twitter, Facebook, YouTube and Instagram pages. Thirty lucky guests at the Oxnard and Brentwood locations in California were also given $5 gift cards during their lunch hour in celebration of the day.
"We know how much our loyal guests love our signature pastrami and couldn't think of a better way to celebrate a day focused on kindness than to hand them a free #9 Hot Pastrami Sandwich," said Renae Scott, vice president of branding and marketing for Togo's Eateries. "Capturing their unbridled reactions was priceless! I won't give too much away, but let's just say we HAD to share the video on social media for everyone to enjoy, and hope to make this an annual tradition."
At Togo's, there is a relentless commitment to using only the freshest, superior-quality ingredients and meats. California avocados are mashed daily, Artisan bread, abundant quantities of lean pastrami, roast beef, turkey and other premium meats are part of Togo's exceptional menu and set the brand apart from other sandwich shops.
For more information, visit Togos.com. Follow Togo's on Twitter and on Facebook, and for all latest Togo's news, coupons and special offers delivered straight to your inbox, join the Togo's Sandwich Club.
About Togo's Eateries Inc.
Togo's was founded in 1971 by a young college student with a large appetite and little money looking to make sandwiches the way he liked them — big, made to order and stuffed with the freshest ingredients. Keeping in the spirit of the original, Togo's products are still made with only the highest quality ingredients; including fresh-baked breads, premium meats, cheeses and produce. Togo's is a franchise-based business, for more information call 1.877.718.6467 or visit http://www.togosfranchise.com. For more information on Togo's Eateries Inc., in general please visit http://www.togos.com.
SOURCE Togo's Eateries Inc.
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