NEW YORK and TEL AVIV, Israel, May 24, 2017 /PRNewswire/ -- illusive networks, the leader in deception-based cybersecurity, announced today that CRN®, a brand of The Channel Company, has named Tracy Pallas, Vice President of Global Channel Sales, to its prestigious 2017 Women of the Channel list. The executives who comprise this annual list span the IT channel, representing vendors, distributors, solution providers and other organizations that figure prominently in the channel ecosystem. Each is recognized for her outstanding leadership, vision and unique role in driving channel growth and innovation.
CRN editors select the Women of the Channel honorees based on their professional accomplishments, demonstrated expertise and ongoing dedication to the IT channel.
Tracy's expertise lies in building channel go-to-market strategies, focusing on new revenue creation via enablement, business planning and demand generation. Since joining the pioneering startup, Pallas successfully launched illusive networks' 100% channel sales strategy, executing agreements with top national and regional security VARs in the Americas, APAC, and EMEA. Pallas is credited with introducing a variety of channel programs which include: Opportunity Registration to provide partners with significant margin-protection for identifying and driving new opportunities through closure; the Partner Sales Portal, which includes customized playbooks, competitive strategies, and sales tools developed to ensure partners with high lead-to-closure rates; and the Accelerate Partner Certification Program, with free online training and testing for both sales and technical specialists.
"Creating illusive networks' channel from the start has been really rewarding and I'm delighted to be honored with this award," says Pallas, whose experience spans 20 years in the cybersecurity space. "Our uniquely pre-emptive deception-based approach is fast gaining ground amongst analysts and leading enterprises, placing us at the vanguard of the next generation of cyber defense. Our continual commitment to our partners based on strong relationships, incentives, enablement tools and further opportunities for service revenue assist in driving growth.
"These extraordinary executives support every aspect of the channel ecosystem, from technical innovation to marketing to business development, working tirelessly to keep the channel moving into the future," said Robert Faletra, CEO of The Channel Company "They are creating and elevating channel partner programs, developing fresh go-to-market strategies, strengthening the channel's network of partnerships and building creative new IT solutions, among many other contributions. We congratulate all the 2017 Women of the Channel on their stellar accomplishments and look forward to their future success."
The 2017 Women of the Channel list will be featured in the June issue of CRN Magazine and online at www.CRN.com/wotc.
@TheChannelCo names @illusivenw's Tracy Pallas to @CRN 2017 Women of the Channel list #WOTC17 www.CRN.com/wotc.
About illusive networks
illusive networks is pioneering deception-based cybersecurity with its patent pending Deceptions Everywhere® technology that neutralizes targeted attacks and Advanced Persistent Threats (APT) by creating a deceptive layer across the entire network. By providing an endless source of false information, illusive networks disrupts and detects breaches with real-time forensics and without disruption to business. For more information, please visit www.illusivenetworks.com or follow @illusivenw on Twitter.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
©2017. The Channel Company, LLC. CRN is a registered trademark of The Channel Company, LLC. All rights reserved.
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SOURCE illusive networks