TranscribeMe and MindSwarms, Two Innovative San Francisco Start-ups, Announce Partnership The leading voice-to-text transcription company and a mobile qualitative market research firm are partnering up to bring accurate content for companies and researchers.

SAN FRANCISCO, July 17, 2013 /PRNewswire/ -- TranscribeMe, the technology leader in keyword-searchable voice-to-text transcription, and MindSwarms, a digital market research platform delivering authentic consumer feedback, are partnering to create a new level of consumer insights through speech processing of video content. MindSwarms' clients can now search through consumer video insights on the MindSwarms platform by keyword or topic search with speed and accuracy, a solution that product-focused Fortune 500 companies are actively demanding. Built on the premise that accessing the value in audio and video should be simple, accurate, and affordable, TranscribeMe has revolutionized the transcription sphere with a self-service portal, a recording and transcription mobile app, and a simple-to-build API, all of which boast superior 98-100% accuracy.  The TranscribeMe and MindSwarms partnership provides searchable and shareable video consumer feedback quickly.

MindSwarms is an online, qualitative market research platform used by researchers, agencies, and marketers to generate video insights by inviting desired demographic groups to answer targeted questions from wherever they are via smartphone/tablet, alleviating the need to bring participants to one physical location and allowing for a more authentic commentary. All research studies by MindSwarms are quick-strike: domestic studies are turned around in 7 days; international studies in 14. Only TranscribeMe's transcription service was fast and accurate enough to fit MindSwarms' needs. Adding to the growing suite of MindSwarms analysis tools, researchers are now able to easily search consumer video responses at a glance.

"We see a great synergy between our two companies, allowing us to jointly provide researchers with the most accurate consumer analysis possible, and we're excited to be partnering with MindSwarms to enable their community of Fortune 500 companies to capture the full value of their video content," says Bethanie Krogstad, Vice President of Sales for TranscribeMe. "Our hybrid platform combines the best of speech processing technology and skilled crowd-sourced labor to deliver a service that makes video and audio data searchable and shareable, thus adding value for all users."

Says Kalara Schuster, VP of Sales and Marketing for MindSwarms, "We are constantly in search of ways to enhance the experience for researchers on our platform – TranscribeMe is one of those great tools. Our clients use the MindSwarms platform to collect video-based mobile consumer insights quickly, so the partnership with TranscribeMe means we can integrate transcription seamlessly and automatically into our online video matrix, adding a written element to the rich video content."

More information on the MindSwarms/ TranscribeMe partnership can be obtained from Nathan Pikover, Senior Sales Executive for TranscribeMe.

About MindSwarms

MindSwarms is a disruptive digital market research platform whereby consumers get paid to answer questions via smartphone/tablet camera or webcam. We're a dynamic startup based in San Francisco conducting research studies all over the world, including the US, UK, France, Germany, Italy, Spain, Japan, India, China and Brazil. Clients include Nike, Sonos, Skullcandy, Virgin, Intel, Pitney-Bowes and Google, to name a few. Our platform allows researchers to get video feedback from consumers in their home, store, gym, workplace -- you name it -- fast. See more at www.mindswarms.com or email sales@mindswarms.com.

About TranscribeMe

TranscribeMe is a new kind of voice-to-text transcription company. Based in the San Francisco Bay Area and New Zealand, it makes the fast-growing amount of valuable audio and video content easy to search and analyze, using a hybrid model of speech processing technology plus a crowd-sourced human transcriber platform. Industry leaders use this service to convert their audio and video content into an easily shareable, searchable and profitable format. With superior confidentiality and accuracy, TranscribeMe's voice-to-text services allow for on-the-go transcription via their mobile app, as well as perfect recall and rapid analysis of critical content, including conference speeches, meeting notes, interviews, sales calls and more. Learn more at www.transcribeme.com.

Media Contact:
Nathan Pikover
Senior Sales Executive
TranscribeMe Inc.
Nathan@transcribeme.com

SOURCE TranscribeMe



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