Trusted Skincare Brand Eucerin Joins Alexa Skills

With 100 years of skincare innovation, Eucerin launches skill for Amazon Alexa offering an innovative shopping experience for consumers

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Eucerin

Nov 03, 2017, 10:15 ET

WILTON, Conn., Nov. 3, 2017 /PRNewswire/ -- Last month, dermatologist-recommended Eucerin launches skill for Alexa to help consumers find their perfect skin solutions. Ahead of the brisk winter months, when very dry skin can become especially problematic, Eucerin's expertise and dermatologist-recommended products will be available on the cloud-based voice service that powers Alexa devices such as the Amazon Echo, Echo Dot, Echo Show and more. The skill allows consumers to access skin solutions – specifically designed to address their personal skin concerns – more efficiently than ever before.

"The skincare landscape can be overwhelming at times, with numerous solutions and formulas available," said Robert Ciaffaglione, Team Lead, Shopper & Customer Marketing. "Powered by 100 years of skin science, Eucerin offers formulas specifically designed to alleviate a multitude of skin concerns, from dry to very dry skin, to products formulated for eczema flare-ups to other skin conditions. By asking a few simple, key questions, the Eucerin skill for Alexa will direct consumers to the Eucerin product designed to help their individual needs."

Eucerin's full product offering, including face, body, hand, and cleansing lines will be available for purchase on Amazon, via Alexa to ensure that consumer skincare needs are met. Education, expertise and product-specific solutions are tenants of the Eucerin brand; now, with the Eucerin skill for Alexa, we have the ability to help consumers navigate the world of skincare right from their own home.

To find out more about Eucerin products, visit www.EucerinUS.com, follow @EucerinUS on Twitter and Instagram or visit us on Facebook at Facebook.com/EucerinUS.

About Eucerin
Since 1900, Eucerin has made healthy-looking skin its mission. High-quality, clinically-proven formulations developed for sensitive skin are what has made Eucerin an essential part of everyday skin health for over 100 years and the brand dermatologists recommend most. Eucerin is committed to helping consumers put the health of their skin first everyday by providing skincare education and a line of proven products for cleansing, moisturizing, healing and protecting dry skin. For more information, visit www.EucerinUS.com.

About Beiersdorf AG
Eucerin is owned by Hamburg, Germany-based Beiersdorf AG, a leading manufacturer of branded consumer products for skin and beauty care, with over 125 years of experience in research and development, and a strong global presence. The company produces leading international brands such as NIVEA, NIVEA Men, Aquaphor, la prairie, Juvena, Labello, 8x4, Futuro, Florena, Hansaplast/Elastoplast and Tesa. For more information, visit www.beiersdorfusa.com.

SOURCE Eucerin