ATLANTA, June 4, 2012 /PRNewswire/ -- TRX, Inc. (www.trx.com) (OTCQB: TRXI), a global leader in travel data and technology, today announced a more than 80 percent increase in usage for its free mobile business travel itinerary management tool TRAVELINX in the first five months of 2012. The tool has also recently been integrated with social media sites Facebook and LinkedIn to increase its functionality and value for business travelers.
TRAVELINX was introduced in August 2011 to meet the needs of business travelers while providing a secure environment for traveler information. It was built to supply the travel agency community with a mobile itinerary management tool that can be privately labeled and will allow the agency and corporation to stay in close contact with their travelers. The tool currently manages more than one million travel itineraries for business travelers around the globe.
"The growth we've seen with TRAVELINX has surpassed our expectations," said Shane Hammond, President and CEO of TRX, Inc. "Our platform is mostly viral in nature and growing more popular with business travelers because it is free, fast and flexible. Companies and travel agencies both benefit from real time, secure traveler itinerary information for tracking and communication purposes."
TRAVELINX differs from other industry tools because it automatically pulls relevant itinerary data for the user from a variety of sources, including corporate booking tools, mid-office solutions, and reporting tools, such as TRX's industry leading data intelligence solution TRAVELTRAX®. This creates a more seamless experience for the traveler and ensures faster and more accurate data.
TRAVELINX's new integrations with Facebook and LinkedIn allow travelers to share their travel information via social media channels and see connections near them at any point in their travel. This is a feature that can be controlled by the agency or corporation. Other key features include calendar synchronization, hotel mapping with nearby points of interest, driving directions, integration with TRX expense management tool TRUEXPENSE®, reward program tracking and more.
TRAVELINX is entered in the GBTA 2012 Convention's Business Traveler Innovation Awards in the categories of Business Traveler People's Choice Innovation of the Year Award and the Judges' Choice Innovation of the Year Award.
To use or learn more about TRAVELINX, visit www.viewmytrip.com.
ABOUT TRX, Inc.
TRX, Inc. (OTCQB: TRXI) is a global leader in travel data, software and solutions. With more than 20 software-as-a-service utilities, TRX helps top travel agencies, corporations, government agencies and other institutions maximize savings and efficiency through travel technology applications. From data intelligence and process automation to expense management and consulting services, TRX software makes travel transaction processing, travel management and data management simple and effective. For more information on TRX, visit www.trx.com or call 404.929.6100.
SOURCE TRX, Inc.