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Tudou.com Debuts Disney's Cars 2 Enhanced Cooperation with Disney

SHANGHAI, Oct. 25, 2011 /PRNewswire-Asia/ -- Tudou Holdings Limited (NASDAQ: TUDO) ("Tudou" or the "Company"), a leading online video company in China, today announced that the Company has entered into an agreement with The Walt Disney Company (NYSE: DIS) ("Disney") for the online distribution rights to the Pixar animation movie, Cars 2, in Mainland China.

This marks the first time that a full-length film from Disney's Pixar Animation Studios has been made available through an online video website in Mainland China.  Pursuant to the agreement, Disney has licensed to Tudou the rights for Cars 2, which began airing on Tudou.com on October 24, 2011.  Cars 2 is available for on-demand viewing on Tudou's website for a fee. Viewers can choose among Mandarin, Cantonese or English language versions.  The Chinese version of the film features the voices of a number of popular Chinese movie stars including Yao Chen, Huang Lei, and Fan Wei.

The release of Cars 2 through Tudou's website in Mainland China represents both companies' latest efforts in seeking further cooperation catering to millions of Chinese Internet users with premium video content.  In September of this year, Tudou licensed the rights to a number of Disney's hit American TV Dramas produced by the American Broadcasting Company (ABC), including Revenge Season 1, Castle Season 1-4 and Desperate Housewives Season 8.  Earlier this year on June 1, 2011, Children's Day in China, Tudou secured licensing rights to the premiering of Disney's latest film series for Winnie the Pooh in Chinese.  

About Tudou.com:

Tudou.com is a leading online video company in China, where users can upload, view and share videos. The Company's comprehensive video content library includes user generated videos, premium licensed content, as well as made-for-Internet, in-house produced original series. Moreover, the Company is also a key supporter of aspiring artists through various initiatives including Warehouse No. 6, its independent talent incubator; "Orange Box," its in-house production program; and its annual Tudou Video Festival. Tudou's vision is to build an online community of video enthusiasts where people can find what they want to watch, share what they create and connect with like-minded people.

Safe Harbor: Forward Looking Statements

This press release contains forward-looking statements made under the "safe harbor" provisions of Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements can be identified by terminology such as "may", "will," "expects," "anticipates," "future," "intends," "plans," "believes," "aims", "estimates," "confident", "likely to" and similar statements. Among other things, the Company's strategic and operational plans and the cooperation agreement described above contain forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company's business strategies and initiatives as well as its business plans; the Company's future business development, results of operations and financial condition; changes in the Company's revenues and certain cost or expense items; the Company's expectations with respect to increased revenue growth and its ability to sustain profitability; the Company's services under development or planning; the Company's ability to attract users and advertisers and enhance its brand recognition; the success of the Company's cooperation agreement and other agreements with Disney and other entities; the ability of the online video and advertising  industry in China to grow at rates projected by market data, or at all.  Any of the foregoing risks may have a material adverse effect on the Company's business and the market price of its ADSs.  In addition, the rapidly changing nature of the online video and advertising industry in China subjects any projections or estimates relating to the growth prospects or future condition of the Company's market to significant uncertainties. If any one or more of the assumptions underlying the market data turns out to be incorrect, actual results may differ from the projections based on these assumptions. You should not place undue reliance on these forward-looking statements.  Further information regarding these and other risks is included in the Company's registration statement on Form F-1 filed with the Securities and Exchange Commission. All information provided in this press release is current as of the date of the press release, and the Company undertakes no duty to update such information, except as required under applicable law.

SOURCE Tudou.com



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