Turkish Diagnostic Imaging System Market Will Fluctuate, While Russian Market Will Grow Moderately Through 2022
Both Countries Will Benefit From Increasing Investment in Health Care but Will Face Considerable Pricing Pressures, According to Millennium Research Group
TORONTO, Nov. 20, 2013 /PRNewswire/ -- According to Millennium Research Group (MRG), the global authority on medical technology market intelligence, both the Russian and Turkish diagnostic imaging system markets will benefit from increased government investment in healthcare through 2022. However, differences in the programs in both countries will result in substantially different market dynamics.
In Turkey, the government has been investing in healthcare in order to prepare for EU accession, including building new facilities under the public-private-partnership model, creating further demand for diagnostic imaging systems. In an effort to equip a growing number of facilities with new systems, the Ministry of Health has moved toward greater centralized purchasing, resulting in occasional high-volume tenders and therefore a highly fluctuating market. This has created a difficult environment for competitors because these centralized purchases will be through single-vendor-won tenders, resulting in significant variations in market shares depending on which companies earn the bulk tenders that year. Additionally, companies must be prepared to offer significant discounts in order to win these contracts, which will favor larger multinational companies.
"Although the Russian government is also attempting to improve the quality of health care in the country, there are significant differences in the diagnostic imaging system market compared to Turkey," said MRG Analyst Felix Lam. "In Russia, the government invested significant resources into modernizing an aging installed base of systems, but most of the spending was completed by 2013. Although the government will continue to invest in healthcare going forward, the influx of spending leading up to 2013 will cause a temporary dip in the market at the beginning of the forecast period, particularly in the ultrasound system market."
Recent insight into the degree of corruption in pricing and distribution practices within the Russian healthcare system has also resulted in a renewed commitment on the part of the government to address the problem. Consequently, prices in the Russian market, which had previously been marked up significantly, will decline strongly as distributor margins are more strictly regulated. Nonetheless, overall, the Russian diagnostic imaging system market will increase moderately between 2013 and 2022.
Millennium Research Group's Russian Markets for Diagnostic Imaging Systems 2014 and Turkish Markets for Diagnostic Imaging Systems 2014 reports include unit, installed base, average selling price and revenue information, along with market drivers and limiters and a competitive landscape for magnetic resonance imaging systems, computed tomography systems, general radiography systems and ultrasound systems in Russia and Turkey.
About Millennium Research Group
Millennium Research Group (www.MRG.net), a Decision Resources Group company (www.DecisionResourcesGroup.com), is the global authority on medical technology market intelligence and the leading provider of strategic information to the healthcare sector. The company provides specialized industry expertise through multiclient market research, ongoing Marketrack™ projects, customer loyalty tracking, facility-level procedure forecasting, and customized solutions.
About Decision Resources Group
Decision Resources Group is a cohesive portfolio of companies that offers best-in-class, high-value information, and insights on important sectors of the healthcare industry. Clients rely on this analysis and data to make informed decisions. Please visit Decision Resources Group at www.DecisionResourcesGroup.com.
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SOURCE Millennium Research Group
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