2014

UBM Tech Launches Vertical Communities Dedicated to Advancing the State of the Art in Printed Circuit Board Design

NEW YORK and SAN FRANCISCO, Oct. 23, 2013 /PRNewswire/ -- UBM Tech, whose portfolio includes essential business and technical information for design engineers and the electronics industry, today launched PCB Designline and PCB Design Center, two vertical communities dedicated to advancing the state of the art in printed circuit board technology and design.

(Logo: http://photos.prnewswire.com/prnh/20131023/SF02837LOGO)

"The world of printed circuit board design and layout is changing rapidly," said Patrick Mannion, VP and Brand Director for UBM Tech, Electronics. "With increasing signal speeds and lower power requirements, the humble PC board, along with its layout and manufacture, has become central to a successful system design, as much as the choice of components, software, topology, and user interface. Just look at the accelerating growth of DesignCon over the past number of years."

"We're excited to be participating in these two launches," said Frank Hoschar, Chief Marketing Officer for Altium, which has taken a premium launch sponsorship for the two sites. "Like these two new communities, Altium also is dedicated to helping all players involved in the PCB industry track, understand, discuss, and respond appropriately to the constantly evolving matrices of business, technology and tool change that affect their ideas, designs, and overall success."

The PCB Designline will be a focused area within the EE Times community dedicated to helping managers, business decision makers and designers get their minds around the latest board and system developments, trends and standards, and business implications therein. Led by Senior Editor Max Maxfield, the PCB Designline will provide a rapid-interaction platform for timely blogs and contributions of topical interest.

The EDN PCB Design Center is a dedicated community built within a design engineering environment and founded upon the principles of deep board- and system-design knows how, knowledge sharing, mentorship and collaboration. Led by EDN's Senior Editor, Janine Love, the PCB Design Center provides everything from in-depth technical and how-to features to product reviews, and videos, as well as regular expert blogs, and on-going member discussions.

Both sites heavily emphasize community, exercising a targeted combination of DeusM/UBM Tech best practices to ensure engagement appropriate for each environment from the PCB community itself, from business leaders to hands-on designers.

For advertising and sponsorship opportunities on the PCB design areas please contact Jim Dempsey, VP Sales UBM Tech Electronics Media Group at jim.dempsey@ubm.com or 440.333.3040.

The PCB Designline and PCB Design Center communities are supplemented by a strong presence across EE Times' and EDN's Facebook, Twitter and LinkedIn networks.

About UBM Tech
UBM Tech is a global media business that provides information, events, training, data services, and marketing solutions for the technology industry. Its media brands and information services inform and inspire decision makers across the entire technology market — engineers and design professionals, software and game developers, solutions providers and integrators, networking and communications executives, and business technology professionals. UBM Tech's industry-leading media brands include EE Times, Interop, Black Hat, InformationWeek, Game Developer Conference, CRN, and DesignCon. The company's information products include research, education, training, and data services that accelerate decision making for technology buyers. UBM Tech also offers a full range of marketing services based on its content and technology market expertise, including custom events, content marketing solutions, community development and demand generation programs. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion.

About UBM DeusM
UBM DeusM (www.deusm.com) is an integrated marketing services company owned by UBM plc, targeting the fastest growing segment of the online publishing industry: business social media. The company is led by Managing Director Stephen Saunders, Min's Marketer of the Year 2010. He and the other UBM DeusM principals have built and delivered more than thirty successful sites and online communities over the last 2 years. UBM DeusM's service is based on a unique platform, called Community in a Box (CiaB), which employs a structured system of proven B2B Web publishing best-practices, combined with a breakthrough integrated multimedia publishing platform ("n-Server") to enable marketers to quickly and profitably set up specialized communities for their target customers.

Contact
Felicia Hamerman
VP, Marketing, Electronics
UBM Tech
516-562-5652 
felicia.hamerman@ubm.com

Sherry Oommen
Director of Marketing
UBM DeusM
212-600-3262
Oommen@deusm.com

Available Topic Expert(s): For information on the listed expert(s), click appropriate link.

Janine Love
http://www.profnetconnect.com/janinelove 

Clive Maxfield
http://www.profnetconnect.com/clivemaxfield  

SOURCE UBM Tech



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