Unequal Technologies Partners With NFL and Super Bowl MVP Kurt Warner
With concussion awareness top-of-mind, Warner signs with the protective gear provider he trusts to help his kids "Play It Safe"
GLEN MILLS, Pa., Oct. 8, 2013 /PRNewswire/ -- Unequal Technologies, the leading provider of customized, concealed sports protection, today announced the signing of NFL and Super Bowl MVP Kurt Warner to a multi-year partnership agreement that makes Warner a public spokesperson and brand ambassador for the Unequal® brand. A father of seven, Warner first discovered Unequal in 2012, when searching for means to make the sport of football safer for his kids.
"For me, this partnership is about being a responsible parent and an advocate for the sport of football. Based on my own research, and after watching my kids play with Unequal supplemental head padding in their helmets and hearing their comments, I realized that Unequal offers necessary protection," said Warner. "Unequal's mission is simple and a calling I can support: protecting soldiers on the battlefield and athletes on the playing field."
Warner will represent Unequal Technologies' recently launched Play It Safe program, as well as Unequal's entire line of sports protective gear including protection for the head, body, feet and custom uses. All Unequal products use a patented military-grade composite fortified with Kevlar®, Accelleron™ and an optional ImpacShield™ to reduce and disperse impact forces.
In June, Warner volunteered to accompany Unequal CEO Rob Vito to present the case for supplemental head padding to Pop Warner's Medical Advisory Committee. Unequal is working with Pop Warner to secure a recommendation that Unequal be added to every Pop Warner participant's helmet in coming seasons.
"When Kurt offered to fly to Chicago and share his and his kids' experience using Unequal with the entire Pop Warner board, we knew we had discovered a natural ambassador for the brand," said Vito. "Kurt's passion for expanding and advancing the sport of football, his firsthand experience as a former player and his life as a parent make him the ideal individual to carry the message that Unequal protects."
Unequal products for the head, body and feet are already trusted by thousands of professional athletes in the NFL, MLB, NHL and X Games, as well as at universities, high schools and youth leagues across the country.
"The protection Unequal delivers is serious but also so thin and so lightweight," said Warner. "As a retired player who has suffered multiple concussions, I see the value in having the type of protection Unequal offers."
To learn more about Unequal products or Unequal Technologies, visit unequal.com.
About Kurt Warner
A two-time NFL MVP and a Super Bowl MVP, Kurt Warner currently serves as an in-studio analyst for NFL Network. He recently was among the final five competitors in Season 11 of ABC's show "Dancing with the Stars." Kurt lives in Arizona with his wife Brenda and children Zachary, Jesse Jo, Kade, Jada Jo, Elijah, and twins Sienna and Sierra. For more information on Kurt Warner, visit www.kurtwarner.org or follow Kurt on Twitter (@kurt13warner). Warner is represented by Julie Magrane of Priority Sports & Entertainment.
About Unequal Technologies
Unequal Technologies' mission is to protect people in the military, sports, work and life. Unequal Technologies is the leading provider of supplemental protection technology. Its patented fusion of a military-grade composite fortified with Kevlar®, Accelleron™ and an optional ImpacShield™ is engineered for customized, concealed protection. Unequal is committed to helping reduce blunt force trauma generated by sports and military impacts. Professionals in the NFL, NHL, MLB and X Games, as well as college and youth athletes in football, baseball, soccer, hockey, lacrosse, action sports, contact sports and other activities, wear Unequal's protective head and body gear. With more than 85 international and U.S. patents and patents pending, Unequal products have been tested by independent certified laboratories, OEM facilities and top universities. Unequal is the proud recipient of the DuPont™ Kevlar® Innovation Award and is one of Forbes' 100 Most Promising Companies.
Remember, head and body protection are the second line of defense. Being careful and responsible is the first priority. Helmet and body pads do have limitations. No helmet pad can prevent or eliminate the risk of concussions or other serious head injuries while playing sports. Scientists have also not reached agreement on how the results of impact absorption tests relate to concussions. No conclusions about a reduction of risk or severity of concussive injury should be drawn from impact absorption tests. Unequal products are not bulletproof, bullet-resistant, stab-resistant or stab-proof. Obey the rules and "Code of Conduct" of the particular sport, game or activity. Use common sense and practice safe sports. For more information, visit www.unequal.com.
SOURCE Unequal Technologies
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