SCHAUMBURG, Ill., Jan. 30, 2012 /PRNewswire/ -- Union Leasing Inc. (http://www.unionleasing.com) announced today that Patrick Cronin has joined the firm in the position of Marketing Coordinator. Mr. Cronin has 10 years of business-to-business experience in the marketing field, and looks to bring his recent success in the systems integration industry to Union Leasing and the fleet management industry. Patrick commented, "I am excited to accept the challenge of learning a new industry and immersing myself in the marketing role at Union. I feel fortunate to be joining the Union family, a close-knit group of exceptional people who pride themselves in working for a great company."
Mr. Cronin will report directly to Mark Conroy, Vice President of Sales and Marketing for Union Leasing. "Marketing strategy has changed dramatically as technology, social media, and the internet have accelerated brand exposure and awareness to new levels and real time effectiveness," said Conroy. "We were extremely fortunate to find a candidate in Patrick Cronin whose fresh knowledge and innovative style fit the new dynamics of marketing strategy implementation." Conroy added, "In his role as Union's Marketing Coordinator, Patrick's capabilities will allow us to communicate more effectively with clients by providing new solutions for better business practices, improved processes and exciting products."
Mr. Cronin will be filling the marketing role previously held by Kelly Brannon, who was promoted in May 2011 to the position of Director of Corporate Communications & Marketing with Union Leasing parent company, Sasser Family Holdings, Inc. Patrick remarked, "Kelly did a fantastic job in her marketing role with Union and I look forward to building on the groundwork that she laid in her time here."
About Union Leasing
Union Leasing has been in Commercial Fleet Leasing and Management since the start of the commercial vehicle leasing industry over 50 years ago and is part of Sasser Family Holdings, Inc. Sasser Family Holdings, Inc. is a 4th generation, family-held transportation asset services and investments company with roots dating back to 1928. Subsidiary business units and investments include Chicago Freight Car Leasing Co., Union Leasing Inc., CF Rail Services LLC, Chicago Freight Car Leasing Australia Holdings and STI-Global PTY Limited. The subsidiary units are leaders in providing customer focused rail and vehicle transportation equipment solutions including asset leasing, fleet administration management, asset repair and maintenance, and innovative technology services throughout North America, Australia, and Europe.
SOURCE Union Leasing Inc.