UnReal® Is At It Again. Tom Brady Hid Surprises In UnReal's Halloween Candy. Now There's An Even Bigger Celebrity Hiding Surprises In UnReal's Easter Candy.

Join the Hunt to Find One of 50 Golden Eggs Filled with UnReal Surprises In UnReal Easter Candy Tins at Whole Foods Markets in New England

Mar 18, 2016, 11:10 ET from UnReal

BOSTON, March 18, 2016 /PRNewswire/ -- UnReal® today announced that it has partnered exclusively with Whole Foods Market® (NASDAQ: WFM) North Atlantic Region stores to give families a better choice for Easter candy - and to celebrate the fun of the egg hunt. UnReal is offering limited edition Easter tins and a variety of bags filled with their all-natural candy coated milk chocolates and peanut butter cups, made with fair trade, non-GMO, organic ingredients, and less sugar. UnReal also revealed today, through a special video from the Easter Bunny, that the Bunny hid 50 Golden Eggs inside UnReal Easter tins, each with a special surprise, as part of an UnReal Easter Egg Hunt. It seems The Bunny was looking for something UnReal to do this Easter and was inspired by Tom Brady putting surprises in UnReal Halloween candy. UnReal is again showing us that "everything is possible" - and while what's inside will remain a surprise, each Golden Egg is filled with an UnReal possibility. The Golden Eggs can be found, starting today, inside UnReal Easter tins at Whole Foods Market Stores in MA, ME, RI, NH, and Greater Hartford, CT. Anyone can participate without making a purchase. Details are available at www.getunreal.com/pages/terms-conditions.

"Easter is one of my favorite holidays, filled with family time, egg hunts - and candy," said Nicky Bronner, UnReal's 19-year-old founder. "We've reinvented America's favorite candies, making them taste better and without any artificial ingredients, preservatives, GMO's, or excess sugar. We want families to have a better choice for their Easter egg hunts. As far as what's inside the Golden Eggs, you'll just have to wait and see, because it's the fun of the hunt that matters more than the treasure. I hope parents & kids have fun searching for the Golden Eggs and imagining the possibilities!"

UnReal's Easter tins and bags are now available at all Whole Foods Market stores in MA, NH, RI, ME, and Greater Hartford, CT. One tin is filled with multi-colored, milk-chocolate candy coated gems made from organic cacao and dairy, fair trade ingredients, and nothing artificial. The second tin has a mix of 16 milk chocolate and dark chocolate creamy peanut butter cups. The tins, which feature fun & brightly colored illustrations of Easter bunnies created by renowned artist Steve Simpson, are now available on store shelves for a suggested retail price of $9.99, and can also be purchased online at http://getunreal.com/pages/buy. Bags are available for $4.99 and can also be purchased online.

"We love the way UnReal has artfully matched fun and festive packaging with seriously delicious candy, this Easter," said Kimberley Rose, Vice President of Purchasing for Whole Foods Market's North Atlantic region. "Our customers are sure to agree that the UnReal Easter tins will be a fun and memorable addition to their celebrations, this year."

NO PURCHASE NECESSARY. Void where prohibited.  Open to legal U.S. residents residing in CT, ME, MA, NH, and RI, 18+. See Official Rules at www.getunreal.com/pages/terms-conditions for details on how to enter without making a purchase. Sponsor: Unreal Candy.

To learn more about UnReal's candies - or to join the hunt for a Golden Egg, visit http://www.getunreal.com.

ABOUT UNREAL

UnReal is the food company founded by two teenage brothers on a mission to unjunk our world. UnReal is reinventing America's favorite candy, using the best tasting, 100% real, non-GMO, organic, fair trade ingredients, with less sugar and fun new twists - without sacrificing any of the candy experience people crave. UnReal's chocolate candies are available in mini packs, bags, and party cans, at 1,000+ stores nationwide, including select Whole Foods, Target, and Kroger stores, and online at getunreal.com. UnReal is based in Boston, Mass. To stay up to date with the latest news from UnReal, like UnReal on Facebook (http://www.facebook.com/unrealcandy), follow UnReal on Twitter (www.twitter.com/getunreal), or follow UnReal on Instagram (http://www.instagram.com/unreal.candy)

MEDIA CONTACT
Caitlin Gribbons
Kel & Partners
Caitlin@kelandpartners.com
O: 617.904.9393 x146
C: 508 265 0944

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/UnReal-Easter-Candy.mp4
Photo - http://photos.prnewswire.com/prnh/20160318/345679

 

 

SOURCE UnReal



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