VANCOUVER, British Columbia, March 2, 2011 /PRNewswire/ -- Urban Barns Foods Inc. (OTC Bulletin Board: URBF), a leading authority on sustainable development of fresh fruits, vegetables, and produce, has opened its first representative office in Dubai and hired the first of its local employees.

Mr. Dan Meikleham, Chairman of the Board for Urban Barns, said, "Dubai has developed into the center of business and commerce not only for the Middle East but for the whole of Asia, including India, China, and all Africa, all of which are potential markets for Urban Barns. We believe that setting up our first representative office in Dubai will allow us to communicate Urban Barns' pipeline plans to our regional and international audience and indicates our serious commitment to be at the forefront of providing sustainable agricultural solutions."

Mr. Mark Hanson, Director of Urban Barns added, "I have been living and working in the Middle East and South East Asia for many years. One topic that is constantly in the news is that the world food system is in crisis. Food safety, security and traceability are huge issues today."

In a further statement Mr. Meikleham added, "The current agricultural model is already running on empty. Introducing a system that directly addresses local food supply from a sustainable environment with a reduced carbon footprint as well as being extremely sensitive to water conservation is long overdue."

About Urban Barns Foods Inc.:

Urban Barns uses proprietary equipment to produce affordable fruits and vegetables in a secure and controlled indoor environment. By setting up subsidiary facilities and growing locally, Urban Barns can focus on supplying any community, irrespective of the regional climate, effectively reducing shipping times and related spoilage costs. Urban Barns has the unique ability to scale and cater to the demands of all major communities. Our commitment to our consumers is reflected through our motto, "Purely Fresh, Naturally Tasty, and Completely Healthy." Urban Barns and Urbanbarnsfoods.com are registered trademarks and the copyright of Urban Barns. All other company and product names mentioned are used only for identification purposes and may be trademarks or registered trademarks of their respective companies.

Forward-Looking Statements:

Except for historical information contained herein, the matters set forth above may be forward-looking statements that involve certain risks and uncertainties that could cause actual results to differ from those in the forward-looking statements. Words such as "anticipate," "believe," "estimate," "expect," "intend" and similar expressions, as they relate to Urban Barns or its management, identify forward-looking statements. Such forward-looking statements are based on the current beliefs of management, as well as assumptions made by and information currently available to management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors such as the level of business and consumer spending, the amount of sales of Urban Barns' products, the competitive environment within the industry, the ability of Urban Barns to continue to expand its operations, the level of costs incurred in connection with Urban Barns' expansion efforts, economic conditions in the industry and the financial strength of Urban Barns' customers and suppliers. Urban Barns does not undertake any obligation to update such forward-looking statements. Investors are also directed to consider all other risks and uncertainties.

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SOURCE Urban Barns Foods Inc.

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