LEXINGTON, Ky., Feb. 11, 2013 /PRNewswire/ -- Viamedia, the cable industry's leading independent cable rep firm and provider of online advertising services, today announced the promotion of Randy Lykes to Chief Technology Officer. Previously Executive Vice President of Operations for Viamedia, Mr. Lykes will continue to oversee the operational infrastructure of one of the largest independent advertising rep firms (www.viamediatv.com) in the US while enhancing his overall role and responsibilities.
Since Viamedia's inception in 2001, Mr. Lykes has been a key contributor to the company's growth and execution of strategic technical initiatives. In his new role as CTO, he will be charged with driving core innovation for Viamedia for continued business development opportunities.
"Randy's contributions to the development and oversight of our technical infrastructure have not only helped grow Viamedia to an industry leader, but has helped define standards of excellence that benefit our industry at large," said Viamedia CEO, Jeff Carter. "He is best in class and Viamedia looks forward to his continued leadership."
Headquartered in Lexington, KY, Viamedia is a leading provider of outsourced local advertising sales services and provider of online advertising services. The company specializes in selling DMA-based advertising to local, regional and national advertisers on behalf of U.S. cable and telecommunications service providers, utility companies and municipalities. For more information on Viamedia, visit www.viamediatv.com.