VIDEO from thenewsmarket.com and LEGO System: LEGO Named the Most Popular Toy Ever Manufactured
NEW YORK, Aug. 13 /PRNewswire/ -- See video from LEGO System at:
LEGO has beaten off competition from Barbie, Action Man and the Game Boy to be named the most popular toy ever manufactured. The Danish building bricks, first launched in 1949, are still in demand today, selling out before last Christmas at many major retailers. Today they were hailed as the leaders in a revival of retro playthings, as it emerged that many of us keep into adulthood the toys we cherished most as children. Of 3,000 people surveyed aged from 20 to 40 by renowned gift website Firebox.com, half said they still had their favorites. Available video includes LEGO headquarters in Denmark and general views of LEGO manufacturing shots.
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SOURCE thenewsmarket.com; LEGO System
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