BEDFORD, Mass., Nov. 13, 2012 /PRNewswire/ -- VideoIQ, the recognized leader in intelligent all-in-one video surveillance solutions, and Rocket Farm Studios, a full-service mobile app developer, will discuss mobile apps as the future of video surveillance, featuring a case study from VideoIQ, at the upcoming Marketing Technology Summit in Boston. The conference, hosted by the New England Direct Marketing Association (NEDMA), will be held Thursday, Nov. 15, at the Boston Common Hotel and Conference Center.
Dan Katcher, CEO and founder of Rocket Farm, and Marianne Rocco, director of channel marketing at VideoIQ, will deliver a session from 11:40 a.m. to 12:40 p.m. discussing the need for marketers to evolve past traditional methods to provide a seamless mobile experience for end users. The session, entitled "Mobile Apps – The Future of Marketing," will highlight a case study from VideoIQ detailing the need for mobility within video surveillance and security and the work the company is doing with Rocket Farm to bring mobile apps to its users.
"We are excited to share our innovative mobile app and how we believe it can enhance the video surveillance process," VideoIQ's Rocco said. "Our solution will put the 'real' in real-time prevention, putting the power of video analytics at your fingertips, allowing for immediate engagement and interaction and the ability to prevent theft and vandalism before they occur."
VideoIQ's mobile application for the Apple mobile platform, developed with help from Rocket Farm, will be available for download on the Apple Store on Thursday, Nov. 15. The application will work with existing VideoIQ customer implementations and will feature easy-to-follow directions for set-up.
VideoIQ is a leader in providing innovative video surveillance solutions. VideoIQ's award-winning IP surveillance cameras and encoders include the most advanced, adaptive analytics in the industry, onboard NVR storage and enterprise class video management. Now, VideoIQ is delivering a new standard in megapixel surveillance, with zero bandwidth recording and full megapixel analytics. VideoIQ's simple and powerful surveillance solutions allow customers to proactively secure their most important assets across commercial, education, industrial, transportation, telecommunications and government markets. Learn more at www.videoiq.com or follow us on Twitter at @videoiq.
About Rocket Farm Studios
Rocket Farm Studios is quickly becoming the go-to group for Apple and Android apps that are as smart as they are stylish. Founded in 2008, Rocket Farm has launched numerous top 20 apps in multiple categories. Our team has deep domain expertise in the mobile market, creative vision, and the ability to affect business outcomes through exceptional consumer experiences, on time and on budget. Based in Boston, Massachusetts, Rocket Farm is privileged to partner with companies from Fortune 500s to start-ups with one thing in common: a passion for technology and the power to use it to make their business even better.