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Visible Energy Announces "Monostrip" WiFi-enabled Smart Outlet at TechCrunch Disrupt

Home Energy Management and Automation Electrical Outlet Controlled by Mobile App Sold Online by Visible Energy at $49 for the US market


News provided by

Visible Energy

Sep 10, 2012, 01:00 ET

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SAN FRANCISCO and PALO ALTO, Calif., Sept. 10, 2012 /PRNewswire/ -- Visible Energy, creator of smart products for energy management and monitoring, announced today it has begun selling its "Monostrip" smart electrical outlet to U.S. and Canadian customers through the company's online store. Introductory pricing for the dual-outlet device is $49.00, plus shipping and applicable taxes.

The Monostrip is a Wi-Fi enabled, two-socket smart electrical outlet that can be controlled using an iPhone, iPad or iPod touch and over the Internet through Visible Energy's own cloud-based energy management platform. The Monostrip connects to the Wi-Fi home network and provides real-time power monitoring, as well as on/off switching and timer control.

The EnergyUFO iOS application displays energy usage and provides remote control and programming capabilities. The application is available for Apple's iPad, iPhone and iPod touch and the Visible Energy Web Dashboard provides access with a modern browser and over the Internet.

Secure use of the product over the Internet and remote energy data collection is free of charge for the first year and $4-annually thereafter.

"We are pleased to provide an exciting energy management product at a cost point that is suitable for the mass market" said Marco Graziano, Visible Energy co-founder and CEO. "Our development effort is paying off and being able to create our own management cloud infrastructure and mobile applications is the key to providing an affordable product that really helps to conserve energy and create awareness."

Graziano, a Silicon Valley veteran CEO and entrepreneur, started Visible Energy to help consumers save energy as easily as possible,

"Electricity conservation is not an easy objective to achieve even for the motivated individual. Our goal is to use technology to make products that have immediate benefits and that stimulate and measure the results of virtuous, Earth-friendly behavior in the long-term."

The company has been selling the UFO Power Center, a four-outlet smart powerstrip that can be controlled using an iOS device, since December 2012 on Amazon.com. The UFO Power Center also connects to the Wi-Fi home network and provides real-time power monitoring, as well on/off switching and timer control of up to four electrical devices.

Visible Energy is showing the Monostrip and the UFO Power Center at TechCrunch Disrupt 2012, September 10-12 in San Francisco. Visible Energy is demonstrating in the TechCrunch Hardware Alley on September 12.

Customers use Visible Energy products and services to see how current electricity usage compares to historic usage, observe how their power is being used, and learn how their conservation efforts save money by stopping energy waste. Visible Energy products work with easy to use software for iOS devices, and a Web Dashboard, to provide real-time feedback and remote control over the Internet.

About Visible Energy
Visible Energy's mission is to make the best products that change the way we use electricity, allowing everybody to save energy in a convenient and permanent way. Visible Energy Inc. (www.visiblenergy.com) was founded in 2008 and is headquartered in Palo Alto, California, and is privately held. Founded by a team of successful technology entrepreneurs, Visible Energy currently markets its products in the U.S. and Canada, and in Italy through its partnership with electrical utility Sorgenia SpA. Visible Energy is seeking partners and OEMs for distribution in other countries.

SOURCE Visible Energy

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