2014

Vitamin Shoppe's Jean Frydman, Esq. Named a Finalist in NJBIZ General Counsel of the Year Awards Program

NORTH BERGEN, N.J., April 10, 2013 /PRNewswire/ -- Vitamin Shoppe, Inc. (NYSE: VSI), a leading multi-channel specialty retailer of nutritional products, today announced the company's Senior Vice President, General Counsel & Corporate Secretary, Jean Frydman, has been selected as a finalist in the public company with revenues over $1 billion category in the 2013 NJBIZ General Counsel of the Year Awards program.  The annual NJBIZ award program recognizes New Jersey's leading General Counsels, Chief Legal Officers and corporate compliance officers and their key achievements for the companies they work for.

Ms. Frydman joined the Vitamin Shoppe in May 2012, and during her tenure has guided the company through the acquisition of Super Supplements, the largest acquisition in the company's history.  She has also guided the company through the lease process for new corporate office space and a new distribution center planned to open this summer during a period of increasing growth for the company.

"We are proud that Jean's contributions to the Vitamin Shoppe have been recognized by our local business community," commented Tony Truesdale, Chief Executive Officer.

Finalists and winners were chosen by an independent panel of judges and the honorees were selected based on a scoring system which measures; career successes, legal victories and achievements, professional services provided as well as community service.  Winners will be announced on June 6, 2013.

About the Vitamin Shoppe, Inc. (NYSE: VSI)
Vitamin Shoppe is a leading multi-channel specialty retailer of nutritional products based in North Bergen, New Jersey.  In its stores and on its website, the company carries one of the most comprehensive retail assortments in the industry, including vitamins, minerals, specialty supplements, herbs, sports nutrition, homeopathic remedies, green living products, and beauty aids.  In addition to offering 400 national brand products, the Vitamin Shoppe also exclusively carries products under The Vitamin Shoppe, BodyTech, True Athlete and MyTrition brands.  The Vitamin Shoppe conducts business through more than 600 company-operated retail stores under The Vitamin Shoppe, Super Supplements and Vitapath retail banners, and through its website, www.VitaminShoppe.com. Follow The Vitamin Shoppe on Facebook at http://www.facebook.com/THEVITAMINSHOPPE and on Twitter at http://twitter.com/VitaminShoppe

Forward Looking Statement
Certain statements in this press release are "forward-looking statements." Such forward-looking statements reflect the Company's current expectations or beliefs concerning future events and actual results of operations may differ materially from historical results or current expectations. Any such forward-looking statements are subject to various risks and uncertainties, including, the risk that the operations of Super Supplements will not be integrated successfully, the strength of the economy, changes in the overall level of consumer spending, the performance of the Company's products within the prevailing retail environment, trade restrictions, availability of suitable store locations at appropriate terms and other factors which are described in the Company's Annual Report on Form 10-K for the fiscal year ended December 29, 2012 and in all filings with the Securities and Exchange Commission made by the Company subsequent to the filing of the Form 10-K.  The Company does not undertake to publicly update or revise its forward-looking statements, whether as a result of new information, future events or otherwise, unless required by law.

SOURCE Vitamin Shoppe, Inc.



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