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Vroom, Vroom!!! Step2® Company Races to the Finish with the Launch of Realistic Looking Corvette Bed

 
 

Dresser, Storage Chest and Lift & Roll Toy Box Complete the Room

STREETSBORO, Ohio, Feb. 7, 2012 /PRNewswire/ -- Toddlers and parents who love cars will be delighted by the new Step2® Corvette Bed, which accommodates a toddler mattress and easily converts to hold a twin mattress, extending the life of this product for toddlers age 2 to about age 10.

"The Corvette bed, as well as each complementing piece, is designed with authenticity in mind," said Jerry McDermott, chief marketing officer, Step2® Holdings. "Step2® is the first toy maker to create such a realistic looking toddler car bed, and who better to partner with than Corvette, an iconic American brand. We anticipate parents and children being very excited about this fun product line."

Modeled after the renowned Corvette Z06 this red Step2® racing bed, MSRP $299, features silver rims and realistic details. The upgraded Corvette Bed with Lights™ model, MSRP $329, also comes equipped with working headlights that turn on with a tap. When a toddler mattress is in place, children will enjoy the built-in racetrack in either model.

The entire line design and colors match the Corvette bed and all items are durable and will last through multiple children. The full line is constructed of sturdy polyethylene and is easy to clean. Some of the products require adult assembly.

The additional items completing the bedroom theme are as follows:

Corvette Tool Chest Dresser -- The dresser makes organizing fun. Doors open to reveal a large interior with a tool chest style that is complemented with racing decals for customization. MSRP: $109.99.

Corvette Storage Chest -- Parents looking for a versatile storage chest may find what they need in the Corvette-themed storage chest, which is complete with shelf top display and spacious internal storage that can house toys, clothes or books. MSRP: $64.99.

Corvette Lift & Toll Toy Box -- More than three feet of storage accommodates toys, books, games or clothes in this box. It is made to help speed up the clean-up process. An easy to grasp lift handle offers the flexibility to transport anywhere and durable molded wheels won't scratch floors. MSRP: $39.99.

The new line, which is being unveiled in the U.S. at the New York Toy Fair, Feb. 12-15, will be available at retail during the Summer of 2012. Show attendees will be able to see the Corvette bed at the Step2® booth (booth #1373).

About The Step2® Company:

The Step2® Company includes the brands Step2® and Infantino® which foster learning and development through creative play in children from birth to school-age years. Based in Streetsboro, Ohio, Step2® is the largest American manufacturer of preschool and toddler toys, and the world's largest rotational molder of children's and home products, including children's play kitchens, playhouses, outdoor toys and ride on toys, as well as home products such as mailboxes, gardening aids and trash cans. Learn more at www.Step2.com.

New York Toy Fair -- Booth #1373

SOURCE The Step2 Company

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http://www.step2.com

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