Vystar® Corporation and Islatex Team Up to Sell Foam Bedding Made with Vytex® Natural Rubber Latex into the Multi-Billion Dollar U.S. Bedding Market
The Vystar - Islatex Collaboration has already resulted in its first order
ATLANTA, June 6, 2012 /PRNewswire/ -- Vystar Corporation (OTCBB: VYST), the exclusive creator of Vytex® Natural Rubber Latex (NRL), a patented, 100% natural raw material that significantly reduces the allergy causing proteins in natural rubber latex, has teamed up with Islatex for the production and sales of Vytex NRL-based foam. Islatex's innovative production and environmental focus is a natural complement to Vytex NRL.
Islatex, an environmentally focused organization, is dedicated to the industrialization and distribution of sleep products made of very high-quality 100% all natural rubber latex foam.
"Islatex is producing foam products for the multi-billion dollar U.S. bedding market, using our Vytex NRL, the unique natural rubber latex with significantly reduced antigenic proteins and other non-rubber particles," said William Doyle, Vystar Corporation's President and CEO. "The combination of the low non-rubber content of Vytex NRL, along with Islatex's superior foam quality and sensitivity to the environment, promise to make this new foam the greenest, cleanest, and most durable material available for bedding products. We are pleased to expand our multi-year relationship with Islatex and GrupoAgroindustrialOccidente, a major Islatex investor, by offering additional consumer products made with Vytex NRL in the near future."
Gunther Lottmann, general manager of the industrial unit of Islatex, said, "The durability and quality of Islatex's foam products have been recognized by numerous certification agencies, including LGA, and Oeko-tex to name a few. The decision to use Vytex NRL in our products will help to further our mission in providing consumers with products that have the most desirable attributes, such as superior longevity, temperature and humidity regulation, ventilation, allergy-friendly, non-toxic, and luxurious comfort."
William Doyle added, "We are excited at the enthusiastic response received from manufacturers in the home furnishings market for a low allergen, 100% All Natural Latex Foam Product. Vytex NRL is produced from natural rubber latex extracted from the Hevea brasiliensis tree. While other foam products are almost always a blend of synthetic and natural rubber latex, the foam product we will be offering will be made entirely of Vytex NRL. Consumers will be confident that when they see, 'made with Vytex NRL,' the foam in that bedding product is truly a natural product from a sustainable source."
About Vystar Corporation
Based in Duluth, GA, Vystar ® Corporation (OTC Bulletin Board: VYST.OB - News) is the exclusive creator of Vytex Natural Rubber Latex (Vytex NRL), a multi-patented, all-natural raw material that contains significantly reduced levels of the proteins found in natural rubber latex and can be used in over 40,000 products. Vytex NRL is a 100% renewable resource, environmentally safe, "green," and fully biodegradable. Vystar is working with manufacturers across a broad range of consumer and medical products to bring Vytex NRL to market in adhesives, balloons, surgical and exam gloves, other medical devices, natural rubber latex foam mattresses, pillows, and sponges. For more information, visit www.vytex.com.
Forward-looking Statements: Investors are cautioned that certain statements contained in this document as well as some statements in periodic press releases and some oral statements of VYST officials are "Forward-Looking Statements" within the meaning of the Private Securities Litigation Reform Act of 1995 (the "Act"). Forward-looking statements include statements which are predictive in nature, which depend upon or refer to future events or conditions, which include words such as "believes," "anticipates," "intends," "plans," "expects," and similar expressions. In addition, any statements concerning future financial performance (including future revenues, earnings or growth rates), ongoing business strategies or prospects, and possible future VYST actions, which may be provided by management, are also forward-looking statements as defined by the Act. Forward-looking statements involve known and unknown risks, uncertainties, and other factors which may cause the actual results, performance or achievements of the Company to materially differ from any future results, performance, or achievements expressed or implied by such forward-looking statements and to vary significantly from reporting period to reporting period. Although management believes that the assumptions made and expectations reflected in the forward-looking statements are reasonable, there is no assurance that the underlying assumptions will, in fact, prove to be correct or that actual future results will not be different from the expectations expressed in this report. These statements are not guarantees of future performance and VYST has no specific intention to update these statements.
Strategic Universal Advisors, LLC
Joanne Kearney, Vice President of Marketing
770-965-0383 x 21
SOURCE Vystar Corporation
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