2014

Walton Isaacson's "Verizon & Kevin Hart Share Everything This Holiday Season" Campaign Wins 2013 IAC Award for "Best Technology Online Campaign" Popular comedian/actor's irreverent holiday-themed digital and social media campaign takes top web honor

LOS ANGELES, March 28, 2013 /PRNewswire/ -- Walton Isaacson's (WI) irreverent holiday-themed campaign for Verizon starring comedian/actor Kevin Hart has won the 2013 Internet Advertising Competition (IAC) Award for "Best Technology Online Campaign." The digital and social media campaign, titled "Verizon & Kevin Hart Share Everything This Holiday Season" has attracted more than one million hits via Hart's "KH Nation" YouTube channel.

"I want to congratulate Kevin Hart and the WI team for creating incredibly entertaining spots that immediately resonated with consumers, and have the potential to be Tweeted and Facebooked for holidays to come," states Aaron Walton, co-founder of Walton Isaacson.  

Alisha Burnett, Account Director; Ed Han, Executive Creative Director; Albert Thompson, Digital Strategist, and Khara Wagner, Senior Account Director were recognized for their efforts on the WI-Verizon campaign.

The IAC (Internet Advertising Competition) Awards honor excellence in online advertising across 96 industries and nine online formats including, online ad, video, mobile, newsletter, email and social media. Produced by the Web Marketing Association, The IAC Awards (iacaward.org) recognize both the individuals and organizations responsible.

Here are links to the "Verizon & Kevin Hart Share Everything This Holiday Season" Campaign:

https://www.youtube.com/watch?v=412wG0bpu9k
https://www.youtube.com/watch?v=mstDUMFW1n0
https://www.youtube.com/watch?v=uOdcn6Q8cVA
http://www.youtube.com/watch?v=5jYl7PrAvjg  

About Walton Isaacson
Founded in 2005 by marketing innovators Aaron Walton, Cory Isaacson and esteemed partner Earvin "Magic" Johnson, Walton Isaacson (WI) provides strategic and creative solutions to some of the world's largest and most aggressive brand marketers. This innovative agency model marries award-winning, full-service advertising, digital and social capabilities with below-the-line expertise across multiple disciplines, providing unprecedented value and efficiency for its partners. WI's marketing specializations include Sports, Lifestyle, Entertainment, Experiential and Branded Content, as well as cultural expertise across General Market, African American, Hispanic and LGBT consumer segments.  This highly integrated approach to client business substantiates the agency's focus on being "The Planet's Most Interesting Agency."

Walton Isaacson's offices are headquartered in both Chicago and Los Angeles, with additional offices based in New York, Miami and Tokyo.  Clients include Lexus, Samsung, McDonald's, Verizon Wireless, Unilever's Axe, Dove, Degree, TRESemme, Suave and Clear brands, Jim Beam's Skinnygirl, Courvoisier, Knob Creek, Basil Hayden and Kilbeggan brands, One.org, and The Los Angeles Dodgers.

For more information on Walton Isaacson, please visit www.waltonisaacson.com

 

 

 

SOURCE Walton Isaacson



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