BOSTON, June 6, 2016 /PRNewswire/ -- Warner Communications, a world-class boutique public relations and communications firm, today announced the official launch of its #StrategicSocial Bootcamp™, the agency's latest extension of their #StrategicSocial practice. Through onsite and hands-on training, Warner's #StrategicSocial Bootcamp works with companies to empower employees to increase brand awareness, elevate the company's thought leadership, forge new connections with leaders and influencers, and drive website traffic.
"Today's companies need to engage their employees as brand ambassadors in the social realm, and that requires they be active and engaged," said Carin Warner, President and Founder of Warner Communications. "However, many companies do not offer the necessary social media training to ensure that their employees are using these platforms efficiently and effectively. Our #StrategicSocial Bootcamps empower employees to be part of the social media platforms that matter to their organizations and remove the uncertainly and fear they often have when engaging with branded content."
This lack of social media engagement also extends to senior management. In fact, CEO.com reports that 61% of FORTUNE 500 CEOS do not have any form of a social media presence. To address this concern, Warner Communications offers Bootcamps tailored to specific audiences. From on the ground, sales team social media training, to the C-suite, attendees are walked through the vocabulary, tools and directives they need to succeed.
"The world of social media is constantly expanding; and as a tech firm, we need to stay ahead of it," said Tom Smith, Director of Marketing for Data Conversion Laboratory. "Warner's #StrategicSocial Bootcamp covered topics specifically appropriate to our team and boiled down the information to help address the wide range in our comfort levels. I could see light bulbs going off in my colleagues' heads as their questions were answered and their path to success was clearly defined."
Warner Communications also offers the development of social media guidebooks and policy handbooks for companies to share with employees. The guides cover what should and should not be shared on social media, how best an employee can support the company's overall brand strategy, and whom to contact with a company related social media question.
About Warner Communications
Warner Communications provides strategic, integrated communications counsel, including corporate and product communications, public relations strategy development, media relations, digital marketing, special events, product introductions, crisis management, and corporate identity, along with a commitment to delivering unmatched product quality and client service.
Will Clark, Warner Communications
978-526-1960 | firstname.lastname@example.org
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SOURCE Warner Communications