SALT LAKE CITY, Oct. 6, 2016 /PRNewswire/ -- Wazee Digital, the leader in content management and monetization services for media and entertainment companies, has signed Wall Street Communications to provide strategic content marketing and communications services. Wall Street Communications will work with Wazee Digital to build global awareness for the company's brand in media and entertainment, sports, government, and related markets.
"Some of the largest sports and media organizations in the world rely on our solutions as the foundation for a rich, versatile, and scalable media workflow customized to fit specific operational and business requirements," said Andy Hurt, senior vice president, marketing and business development for Wazee Digital. "As our global momentum continues to grow, we need a marketing partner that understands how we can uniquely address our customers' complex challenges. With its broad and deep expertise in the digital video workflow landscape, I can't think of a better agency than Wall Street Communications to help us expand our presence and drive new global business."
Wall Street Communications will work to develop and execute a comprehensive and integrated marketing and communications plan that establishes Wazee Digital as the leading content management, delivery, and monetization services company. The agency will leverage its long-standing relationships with its journalists, bloggers, analysts, publishers, and other influencers to maximize Wazee Digital's industry exposure. Specific programs include creating and securing placement of stories, announcing new products and new sales, issuing corporate press releases, creating customer profiles and thought leadership articles contributed by Wazee Digital authors, and repurposing content for blogs and social media.
"Wazee Digital provides one of the world's largest managed video and metadata platforms as a cloud-based service, reducing or eliminating the impact of people-intensive processes, legacy hardware, and monolithic software as customers make the digital transition," said Chris Lesieutre, president of Wall Street Communications. "It's an honor to be working with this industry leader, and we're looking forward to applying our broad content marketing expertise to help communicate the company's core value proposition to key audiences."
Wall Street Communications counts ChyronHego, Harmonic, Quantum, Riedel, SMPTE, Utah Scientific, and the IEEE Broadcast Technology Society among its clients. The agency takes its name from Wall Street in Salt Lake City, where it was founded in 1996. Among the first "virtual" agencies, today Wall Street Communications combines its brick-and-mortar headquarters in Salt Lake City with satellite offices across the United States, in Central America, and the U.K.
Wall Street Communications offers business-to-business marketing communications services to technology companies and industry associations in the television, motion picture, and radio industries and related fields. With fundamental operating principles of accuracy, creativity, and integrity, the agency has a unique range of experience in promoting products, technologies, and services used in thousands of TV and video facilities worldwide. In business since 1996, Wall Street Communications maintains corporate headquarters in Salt Lake City and satellite offices throughout The Americas and Europe. Learn more about Wall Street Communications at www.wallstcom.com.
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SOURCE Wall Street Communications