Weber GrillWatch™ Survey Reveals Latest Tailgating Trends
Grill Ranks as the Number One Must Have Item for a Tailgate Party
PALATINE, Ill., Aug. 22, 2013 /PRNewswire/ -- According to the 24th annual Weber GrillWatch™ Survey*, the top three must-have items among grill owners for a proper tailgating party are a grill (82 percent), food (80 percent) and a cooler (80 percent). Chairs (76 percent) and alcoholic beverages (66 percent) round out the top five. Just half of grill owners (50 percent) consider tickets to the game a must-have item.
The grill of choice among tailgaters is a portable model (65 percent) versus 29 percent who opt to bring full-size models to their tailgate parties.
Overall, grilling away from home has increased in popularity over the past two years, with tailgate parties ranking as the fourth most popular location to grill away from home (22 percent). Camping is ranked as the top spot (44 percent), followed by the park (37 percent) and the beach (23 percent).
Nearly one-half (48 percent) of grill owners report they place their grill on the ground when tailgating or grilling away from home in general; approximately one-third (32 percent) of those surveyed bring a table to use as a grill stand, and 17 percent use their truck beds.
Other Tailgating Trends from the 24th annual Weber GrillWatch Survey:
- Twenty percent of U.S. grill owners have attended a tailgate party during the past 12 months, up from 14 percent last year.
- Sixty-seven percent of grill owners who tailgate say that grilling is always a part of their tailgating activities.
- The top five foods to grill when tailgating are hamburgers (71 percent), hot dogs (47 percent), brats (40 percent), chicken (29 percent) and steak (25 percent).
- On average, grill owners spend a hefty $122 for food and drinks at a tailgating party.
- Attending the game is secondary to many tailgaters, with 57 percent revealing they have attended a tailgate in the past 12 months without going into the game. This number jumped 13 percent from last year.
For more information about Weber's new portable grills, including the Weber Jumbo Joe; and new grilling accessories perfect for tailgating, including the Portable Charcoal Table and the Compact RapidFire® Chimney Starter visit www.weber.com or www.thewebernewsroom.com. For more tailgating tips from Weber's Grill Master Kevin Kolman, visit www.weber.com/blog.
*Weber-Stephen Products LLC commissioned Toluna (formerly Greenfield Online), a leading online survey panel provider, to field the 24th annual Weber GrillWatch Survey. A total of 1,000 grill owners throughout the United States completed the online survey. All respondents were 21 years of age or older and owned a charcoal, gas or electric outdoor grill or smoker. The sample was divided between 50 percent males and 50 percent females and was balanced demographically to represent households across the U.S.
About Weber-Stephen Products LLC
Weber-Stephen Products LLC, headquartered in Palatine, Ill., is the world's premier manufacturer of charcoal, gas and electric grills, grilling accessories and other outdoor room products. Weber has the strongest consumer outreach program in the industry with its Weber Grill-Line(SM) (1-800-GRILL-OUT®) and a content-rich website with grilling tips, techniques, and original Weber recipes at www.weber.com®. Weber can also be followed on Facebook (www.facebook.com/weberbbq) and Twitter (www.twitter.com/webergrills).
For More Information:
Kim Durk, Durk Rion Public Relations
SOURCE Weber-Stephen Products LLC
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