Wedding Industry Guru Duo Alan Berg and Brian Lawrence Join Forces Berg and Lawrence combine expertise to provide valuable resources for wedding business professionals and media research
PRINCETON, N.J., July 9, 2014 /PRNewswire/ -- Alan Berg, known as North America's most prolific wedding industry speaker has achieved an exclusive status among his wedding business speaker peers. He attained the highest earned distinction of the speaking world the CSP (Certified Speaking Professional®) which requires a minimum of 250 speaking engagements in 5 years time, excellent ratings on performance evaluations and other strict criteria mandated by the National Speaker's Association.
As a result of his anticipated demand for speaking engagements, which have taken him to Ireland, the UK, 32 states, Mexico and Canada he has taken on a partner, Brian Lawrence. Lawrence, who has own strong professional reputation as a wedding industry writer and speaker, was Alan's original branding specialist when he left The Knot to pursue his independent consulting, publish and speaking career.
"Brian is the ultimate brand ambassador for my publishing business at AlanBerg.com and as a liaison for arranging speaking and training engagements. He knows the wedding industry like few others, he's helped me sell my products at trade shows and simply put, I trust him. He was my customer when I owned two WeddingPages franchises and then I was his customer. This is just a natural progression of our relationship".
Lawrence also had tremendous praise for Alan. "Alan is one of the few people that I really look up to. He is brilliant but so approachable and well liked. He thinks big and after 24 years in this industry, I am ready to help his successful enterprise get bigger."
The wedding industry guru duo plan to introduce a membership platform for wedding businesses that will regularly share wedding business tips, new Audio programs & DVD's and offer member-only discounts on Alan's website reviews, consulting, group training, and speaking engagements.
Lawrence also brings his large wedding industry following from his own website www.sellthebride.com, the only resource site for suppliers and wedding business service providers to wedding professionals and plans to leverage his site as an important component of growing the Alan Berg brand.
"I am so busy travelling and helping other clients, I would really have no time to train someone to help me. Brian has gotten his training program through our long association together, never thinking that we would be partners, but our talks started over a year ago and we are finally ready", Berg commented.