While Other Brands Follow, Jovani Leads by Setting Trends with Versatile Fashions Jovani's couture dresses exhibit incredible versatility that makes them perfect for any and every occasion, special or otherwise

LOS ANGELES, May 16, 2014 /PRNewswire/ -- Versatility and timelessness are two aspects that make for the most alluring designer dresses. Jovani, show-stopping New York fashion house since 1980, keeps these qualities in mind when designing any couture creation, from simple and elegant party dresses to ephemeral and breathtaking wedding dresses. With such longevity in the highly competitive world of fashion and true notoriety as prom dress designers, Jovani makes it easy to see what sets the brand apart through its easy-to-navigate and dazzling website.

Jovani is known not just for providing beautiful clothing, but also for the fact that every gown is made impeccably, with the highest-quality fabrics, embellishments, and seaming. The same cannot be said for lesser brands on the market; so, if a woman wants to make sure her gown is the real deal, it's important to check Jovani's website to see that her gown is authentic and not a cheap knockoff. After all, if the price seems too good to be true, it likely is. Check to see if your gown is an authentic one by visiting http://www.jovani.com/authenticity.

A woman can take pride in her dress knowing it's an authentic Jovani, and also for the fact that she may wear it again after a trek to the dry cleaners. Jovani dresses are made so well that they are able to withstand being worn multiple times, and they are sure to be a prized possession among her wardrobe. That is just as true for the girl who wore a beaded confection to her sweet 16 party as for the woman who donned a gorgeous gown to see, in one of Jovani's beautiful mother of the bride dresses. No matter what the dress was worn for, the customer is sure to turn heads each time she wears a commanding Jovani gown.

What sets Jovani apart year after year, and collection after collection, is the fashion house's beautiful attention to detail. This means a masterful application of embellishments, including delicate beading, sequins, glistening jewels, and more. These appliques and embellishments are affixed on the bodice of the gown, or sometimes down the length of the skirt, to make for the most pleasing look. It's easy to go gauche with these details and Jovani understands how to have a deliberate touch.

Crafted in fine silks, satins, lace, organza, tulle and other gorgeous, fine fabrics, Jovani's designers are experts at creating a soft, ethereal look, or perhaps a stunningly sexy short dress for the daring young woman. Each garment has a distinct personality, which is of course brought to life further by the woman who dons the gown, and the accessories she chooses to show it off to its best advantage.

Jovani is proud to offer accessory advice, too, which can be found at its Pinterest and Instagram accounts, both with the handle "jovanifashions." Customers are also encouraged to take a look at Jovani's Facebook page, which regularly has free giveaways for thrilled young women who get to wear their dream gowns. 

Visit Jovani's website at www.jovani.com to see for yourself what makes the brand a step ahead of the rest. For further information about Jovani fashions, or to make inquiries about the label, email brand representative Nazy Rafael at nazy@jovani.com.

SOURCE Jovani



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