White Castle Supports Autism Speaks With "Original Slider®" Scented Candle
COLUMBUS, Ohio, Nov. 26, 2013 /PRNewswire/ -- Looking for the gift that will capture the heart of the Craver in your life? White Castle is now ensuring that Cravers never have to go without the mouth-watering aroma of the Original Slider®.
In support of the nation's largest autism research and advocacy organization, Autism Speaks, White Castle will offer the limited-edition Original Slider®-scented candle for $15 each, with 100 percent of net proceeds benefiting Autism Speaks.
Created by Laura Slatkin, the award-winning founder of Nest Fragrances, this limited-edition candle comes in a ceramic replica of the signature White Castle Slider box. Slatkin, an autism advocate, is known as the queen of home fragrance for such loyal customers as Elton John, Vera Wang and the British Royal Family.
"White Castle is pleased to partner with the Craver Nation on such an important philanthropic effort," said Jamie Richardson, vice president of White Castle. "We are proud to continue the Castle Shares program in the community by working with the Autism Speaks organization to help the millions of families impacted by autism."
Since 2010, the Original Slider®-scented candle has garnered great support from Craver Nation with more than 10,000 candles sold, raising more than $150,000. The Castle Shares program that supports these efforts donated more than $600,000 as part of its annual Puzzle Piece Campaign during Autism Awareness Month in April.
"I am thrilled to partner with the White Castle family again this year to not only create a fun holiday gift for Cravers everywhere, but to support the efforts of Autism Speaks too," Slatkin said. "Nest Fragrances and White Castle couldn't possibly be better suited to help the efforts of Autism Speaks, an organization we're both passionately committed to."
This holiday season, the Original Slider®-scented candle already is available for purchase at www.houseofcrave.com and at White Castle restaurant locations across the country.
About White Castle
White Castle is a family-owned business based in Columbus, Ohio, that owns and operates more than 400 restaurants in 12 states. The company was founded in Wichita, Kansas, in 1921 and is America's first fast-food hamburger chain. All White Castle Sliders are made from 100 percent USDA inspected beef. White Castle's commitment to maintaining the highest quality products extends to the company owning and operating its own meat processing plants and bakeries. White Castle's new loyalty program, Craver Nation, connects like-minded Cravers from around the globe in a social media setting. For more information on White Castle and Craver Nation, visit WhiteCastle.com and CraverNation.WhiteCastle.com.
About Castle Shares
By feeding hunger, hope and dreams, the White Castle family helps build strong, thriving, Craver communities through the Castle Shares program. Founder Billy Ingram believed in taking care of people and giving back to the community. His philosophy still remains a focus of the family-owned business today. White Castle donates millions of dollars every year to a variety of charities across the nation. In 2013 during April, National Autism Awareness Month, White Castle raised a record $602,000 for Autism Speaks as part of its annual Puzzle Piece campaign. The White Castle family supports more than 50 charities each year with volunteers, monetary and food donations.
SOURCE White Castle