HONG KONG, Feb. 22, 2017 /PRNewswire/ -- Jewellery design talents worldwide are invited to join the inaugural Xifu International Gold Wedding Jewellery Design Competition, which offers a 1kg gold bar as grand prize. Organised by JNA & CJNA of UBM Asia, the World Gold Council and the People's Government of Yantian District, Shenzhen, the competition opens for entries on 1 March 2017.
The biennial competition aims to usher in a new era in gold wedding jewellery by encouraging designers from around the world to reflect wedding traditions and customs through fresh and creative designs.
The theme of the Xifu International Gold Wedding Jewellery Design Competition 2017 is "Oneness," alluding to the crossing of geographic and cultural boundaries to create newer and greater significance for gold wedding jewellery. All designs should reflect originality, creativity and craftsmanship; incorporate the elements of Chinese wedding customs; and embody the contestant's viewpoint on marriage and "Oneness."
In line with this year's theme "Oneness," contestants are asked to design a set of two or more jewellery pieces using gold of 18-karat or above especially tailored for new-generation newlyweds to express the joy and blessing of the bond of marriage.
The competition has two categories: Plain Gold and Gem-set Gold Jewellery. All budding and professional jewellery designers as well as students and graduates of all jewellery design disciplines can enter and compete in both categories. There is no fee to entering the competition.
Setting the bar as a creative forerunner, the competition offers unprecedented prizes worth over 1 million yuan in the form of gold bars, gold medals and gold certificates to put its vision into practice and cement its unique influence on the industry.
Each category will have prizes for first, second and third place and the remaining 17 contestants will receive a Finalist Prize. Only one overall winner will be awarded the "Xifu" Grand Prize.
Prizes of the Xifu International Gold Wedding Jewellery Design Competition 2017:
"Xifu" Grand Prize
Gold medal, gold certificate & 1kg of 999.9 pure gold bar
1st Prize (1 winner)
Gold medal, gold certificate & 500g of 999.9 pure gold bar
2nd Prize (2 winners)
Gold medal, gold certificate & 200g of 999.9 pure gold bar
3rd Prize (3 winners)
Gold medal, gold certificate & 100g of 999.9 pure gold bar
Finalist Prize (17 winners)
Gold medal & gold certificate
Winners may also have an once-in-a-lifetime opportunity to establish their profiles and brands through the business cooperation contract with the "Xifu" brand, which will lead to worldwide media coverage and promotions with "Xifu" official retailers, roadshows, an exhibition tour, and many more invaluable business opportunities.
The close collaboration between the Organisers, the supporting organisation, the Culture, Sports and Tourism Administration of Shenzhen Municipality, and the exclusive sponsor, Shenzhen Batar Investment Holding Group Limited, consolidates resources and creates the synergy needed to ensure that the competition operates at the international level.
The independent judging panel of this year's competition comprises world-renowned designers and esteemed leaders from the jewellery and art industry. The judges will conduct two rounds of rigorous, transparent and fair assessment to select the best designs.
Interested participants can submit their entries, together with the completed application form, design sketches and design and material explanation, via mail or online at the competition's website. Deadline for submissions will be midnight (Hong Kong time) of 31 May 2017. For more details, please visit: www.xifudesigncompetition.com.
About the Organisers
JNA and CJNA are the flagship jewellery publications of UBM Asia's Jewellery Group. First published in 1983, JNA is the leader in providing up-to-date international jewellery trade news with an Asian insight. With the rapid development of China's jewellery market, CJNA was founded in 1994 to connect Chinese-speaking jewellery professionals with the world's fastest-growing jewellery market. Both magazines feature original, in-depth reports by experienced journalists covering the latest developments in the diamond, pearl, coloured gemstone, jewellery manufacturing, and equipment and supplies sectors.
Owned by UBM plc listed on the London Stock Exchange, UBM Asia is the largest trade show organiser in Asia and the largest commercial organiser in China, India and Malaysia.
World Gold Council
The World Gold Council (WGC) is the market development organisation for the gold industry. Its purpose is to stimulate and sustain demand for gold, provide industry leadership and be the global authority on the gold market.
WGC develops gold-backed solutions, services and products, based on authoritative market insight and it works with a range of partners to put ideas into action. As a result, WGC creates structural shifts in demand for gold across key market sectors. WGC provides insights into the international gold markets, helping people to understand the wealth preservation qualities of gold and its role in meeting the social and environmental needs of society.
The membership of the WGC includes the world's leading and most forward-thinking gold mining companies.
People's Government of Yantian District, Shenzhen
Established in 1998, the People's Government of Yantian District, Shenzhen (Yantian District) is located in East Shenzhen, adjacent to the Pearl River Delta. Yantian District continuously promotes the transformation and advancement of its valuable core industries, such as port logistics, gold jewellery, tourism and culture, and biotechnology among others.
Yantian District is the pioneering leader in the Chinese gold jewellery industry. Of the 160 gold jewellery companies based in the district, the income, gross profit and export delivery value of 40 large-scale companies account for 15 to 20 percent of China's total share.
About the Supporting Organisation
Culture, Sports and Tourism Administration of Shenzhen Municipality http://www.sz.gov.cn/wtlyjnew/
Established in 2009, the Culture, Sports and Tourism Administration of Shenzhen Municipality is a bureau of the Shenzhen Municipal People's Government. The Administration aims at promoting the development of culture, sports and tourism through the enhancement of resource utilisation and cultural vitality of Shenzhen City, the commitment to historical and intangible cultural heritage preservation, as well as the enrichment of tourism experiences.
About the Sponsor
Shenzhen Batar Investment Holding Group Limited
Shenzhen Batar Investment Holding Group Co Ltd (Batar) is a major gold jewellery manufacturer with businesses that span a wide range of services and products -- from manufacturing and wholesale to retail -- and several financial investments. Batar currently owns more than 20 subsidiaries engaged in various businesses and three independent brands, "Batar Jewelery," "Global Crown" and "Show King." It has more than 400 franchise and retail stores that cover more than 85 percent of China.
Social Media Platforms
WeChat ID: xifudesign
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