WiserTogether Releases Next Generation Personalization for Improved Treatment Evaluation and Decision Making

31 Mar, 2015, 16:04 ET from WiserTogether, Inc.

WASHINGTON, March 31, 2015 /PRNewswire/ -- WiserTogether, Inc., which offers a personalized treatment comparison solution for consumers looking to understand, evaluate and select treatments, and make better-informed health decisions, today released the next generation of its decision personalization.

The company's Wiser Health solution, currently reaching over 3 million people, allows users to compare treatments based on criteria that matter to them including medical evidence, cost, patient ratings, personal preferences, and values. In the next phase of personalization, Wiser Health introduced a new feature called "People Like Me" that allows users to learn about the health care decisions and outcomes of individuals like them. This innovative personalization feature is available as part of the My Wiser Health treatment transparency solution.

"Personalization is an essential consumer need. It improves the consumer's experience in almost every purchase decision from buying products and services to engaging in services. Wiser Health is the only decision-making solution that offers effective personalization today," said Tomer Frey, Chief Technology Officer and Senior Vice President of Product at WiserTogether.

WiserTogether's personalization is driven by the Company's unique consumer health preferences knowledge base. With over four million consumer treatment decisions, and growing rapidly, the database powers the Wiser Health solution and helps consumers focus on treatments best suited to their concerns, values, and preferences, and to engage in productive and informed conversations with their medical providers.

"As technology advances, consumers are becoming more familiar with digital services and devices catering to the user's personalized preferences and values. Personalization diminishes the "one-size-fits-all" approach to health care and boosts the consumer's participation and ownership over their health and outcomes. Enabling health care consumers to become active participants in their health increases their overall satisfaction and compliance with their treatment," said Shub Debgupta, CEO of WiserTogether. "By marrying personalization and health care in a scalable way, WiserTogether is at the forefront of the consumerism and patient-centric revolution underway in healthcare. By engaging users as unique individuals and helping them make better shared decisions, WiserTogether helps achieve better health outcomes, lowers costs and improves satisfaction," added Mr. Debgupta.

About WiserTogether, Inc.
WiserTogether's personalized healthcare treatment comparison software enables consumers to choose the right treatment – most effective in outcome, most personally suitable, and most cost-effective and affordable. The result is improved health and improved costs for consumers, their employers, payers and providers. The company serves over 3 million people through their employers and health plans.

For more information about WiserTogether, please visit our website at www.wisertogether.com.

WiserTogether Contact:
Catherine Riedel
catherine@nextleveleverything.com
312-209-0250

SOURCE WiserTogether, Inc.



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