WESTBOROUGH, Mass., May 12, 2016 /PRNewswire/ -- The Channel Company announced today that its third annual Women of the Channel West Conference has doubled in size and sold out in record time. The Women of the Channel West Conference, to be held May 16-17 at the Silverado Resort and Spa in Napa, Calif., brings together female leaders in sales, marketing, and channel partner and alliance management from a wide range of IT solution providers and tech supplier organizations.
The Channel Company launched Women of the Channel West as part of an effort to better serve women who are looking to advance their careers and improve their organization's channel initiatives. The event was an outgrowth of the Women of the Channel Leadership Summit, which takes place annually in New York City. The event brings together many of the women and organizations represented on CRN's annual Women of the Channel list, and has encouraged hundreds of women technology leaders to share and learn from one another's experiences.
Key content sessions focus on growth strategies for startups and large organizations, personal branding, career development, the changing solution provider landscape and technology trends. In addition, The Channel Company will debut the findings of an extensive survey of women executives on career advancement, challenges and opportunities, the gender gap and channel innovation.
"This year's Women of the Channel West has a strong focus on channel innovators and entrepreneurs, many of whom are working for startups and innovative companies based in the Silicon Valley and Bay Area," said Lisa MacKenzie, partner and senior vice president, The Channel Company. "While the Valley's pace of technological innovation has accelerated, innovation in channel marketing, sales and partnering is also advancing at a record pace. This conference helps women understand how they can adapt to these market changes and adjust their skill sets to succeed."
Featured Speakers & Activities:
- Sandy Carter, General Manager, IBM
Session: "Five Growth Hacks for Startups That Work for Big Business, Too!"
- Dorie Clark, Marketing Strategy Consultant & CEO, Clark Strategic Communications
Session: "How to Stand Out Inside Your Company"
- Dee Dee Lear, Senior Vice President, Emerging Channels, Avnet Technology Solutions
Session: "Personal and Professional Identity–Is There a Difference?"
- Liz Anthony, Senior VP of Marketing, ViON, and Kelly Ireland, CEO, CB Technologies
Session: "Evolution or Revolution: The Future of the Solution Provider Business Model"
- Mallory Weggemann, Paralympic Swimmer
Session: "Redefining Limitations: The Mallory Weggemann Story"
- Golf Outing sponsored by Verizon, featuring instruction from a leading LPGA professional
- Giving Back, Channel@Work. Attendees have the opportunity to donate gently used business clothing to Dress for Success San Francisco
To view the full list of speakers and sessions, please visit
Premier sponsors for Women of the Channel West include Avnet, IBM, Extreme Networks, Ingram Micro, Red Hat, Symantec and Verizon. To view the full list of sponsors, please visit http://www.thechannelco.com/events/wotcw16/sponsors.
- Twitter: @WOTChannel | Facebook: Women of The Channel
- Follow the conference on Twitter using #WOTC16
Conference passes still available for Women of the Channel Leadership Conference New York
Nov. 30 – Dec. 1 READ MORE>>
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
The Channel Company
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SOURCE The Channel Company