MUMBAI, India, October 9, 2012 /PRNewswire/ --
Indians shun healthy food, at high risk for heart disease, says Saffolalife Study
Younger population at high risk
The Saffolalife Study 2012 revealed that 75 percent males in the age group of 30-34, stood at Cardiovascular disease (CVD) risk as compared to 57 percent females, highlighting how the younger male working force were falling prey to heart diseases.
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The Saffola-life Heart Age finder involved knowing the lipid profile of a respondent and mapping the cholesterol and HDL levels among the participants over the past two years.
It underlines worries by medical experts on how cardiovascular diseases or CVDs are affecting millions of Indians every year. Experts say Indians need to take care of their heart at a time when the number of cardiovascular deaths are projected to rise to 25, 84,000 by 2020, up from 11, 75, 000 in the year 1990. Majority of them could be the productive working age group (30-44), they add.
The Heart's Age of participants were calculated, based on their answers on a specially created questionnaire which helped in evaluating their status taking into account food habits, lifestyle and physical activity among various other factors.
Reasons behind Indians' heart age revealed
About 78 percent of Indians have very low HDL levels and a whopping 74 percent consume less than two servings of healthy whole grains per day, revealed Saffolalife Heart Study 2012 , one of India's largest study* on factors affecting heart health.
At least 54 percent of Indians were also found guilty of consuming less than one serving of vegetables and salad, a recommended diet by doctors to avoid heart diseases. The Saffolalife Heart Study 2012 aimed at identifying common risk factors for soaring cases of heart disease in India, was done over two years across 12 cities and covered more than 1.12 lakh people across 30-100 age group.
Key highlights of the study
To read the study please go to, http://www.saffolalife.com/saffolalife-study-2012
About Saffolalife Study: Saffolalife™ is a not for profit initiative started by Marico around 14 years ago. The study is supported by Indian Public Health Association. The objective is to spread awareness of the risk of heart ailments in India, and hence bring down the deaths caused due to Cardiovascular diseases. Over the last 3 years, free cholesterol checks were provided to many consumers who took the test. A consumer can also calculate his heart's age should he change his habits, BP level etc. At present, Saffolalife™ has within its fold various initiatives which include the Healing Hearts Program, World Heart Day, Dial a Dietician, Ask an Expert, and the Saffolalife™ Study. In the past it has carried out over 88,000 free cholesterol tests across the country. IPHA has provided technical support the study with the scientific alignments to the methodologies and analysis procedures.
* Based on a survey conducted by SaffolaLife in 2012. Study based on an analysis of responses received on SaffolaLife Heart Age Finder.
For more Information please visit http://www.saffolalife.com
For queries, please contact, [email protected]
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