World Cup Action in New York City Now On-the-Go with Free iPhone Application

NEW YORK, June 16 /PRNewswire/ -- We Are Plus and u2i are pleased to announce the availability of the NYC Soccer Game Finder, a free Apple iPhone application that gives soccer fans throughout the five boroughs and Hoboken the ultimate tool to find bars, restaurants and other venues in their area that are showing the World Cup games. A corresponding website is also available by visiting NYC Game Finder on any PC or smartphone browser.

Created by and for New Yorkers, the NYC Soccer Game Finder is a technology-driven grassroots initiative to help support small businesses and celebrate the vibrant international diversity of New York City.  The goal of the initiative is to encourage a fun, communal viewing experience for the World Cup and stimulate the local economy. To be featured in the NYC Soccer Game Finder, venues can register here (http://nycgamefinder.com/datasite) at no charge.

The statistics collected from the NYC Soccer Game Finder and accompanying website will be compiled into a case study, which will demonstrate the passion for soccer in the United Sates to further support our bid for the 2018/2022 World Cup.

NYC Soccer Game Finder Features:

• Opt-in GPS functionality or manual location searches to find participating venues in the area that will be showing the games
• Venue information is updated in real-time with game schedules, daily promotional specials and which team they are supporting
• Search results can be filtered by venue location, schedule, specials or team

Supporting Quote:

• Nazli Parvizi, New York City Commissioner of Community Affairs

"We are extremely excited about the 2010 World Cup and the growing level of enthusiasm here in New York City. The NYC Soccer Game Finder is a great way to bring local communities together in support of small businesses and celebrate this magnificent sport."

• Robert Walsh, New York City Commissioner of Small Business Services

"The NYC Soccer Game Finder is an amazing marketing opportunity for small businesses that would typically not have the resources to develop their own mobile application.  This initiative is a shining example of New Yorkers helping one another and rallying around the energy of the 2010 World Cup."  

Pricing and Availability:

• The NYC Soccer Game Finder is free and available now at the Apple iTunes Store or by clicking here (http://itunes.apple.com/us/app/nyc-soccer-game-finder/id375561173?mt=8)

About We Are Plus

We Are Plus works with decision-makers behind the world's most prominent brands to help forge powerful, lasting connections with consumer groups ranging from niche to mainstream.  For more information, please visit www.weareplus.com or call 212-473-3800. 

About u2i

u2i is a consulting firm with a focus on developing technology driven websites and web applications. For more information, please visit www.u2i.com or call 646-472-1835.

SOURCE We Are Plus