Wounded Warrior Project Celebrates "Plaid Day" with Brawny
Record for "Largest Gathering of People Wearing Plaid" Achieved
Record for "Largest Gathering of People Wearing Plaid" Achieved
JACKSONVILLE, Fla., Nov. 24, 2015 /PRNewswire-USNewswire/ -- On November 22, the Brawny® brand succeeded in setting a GUINNESS WORLD RECORD™ for the "Largest Gathering of People Wearing Plaid." Over 1,100 people were on the field at Mercedes-Benz Stadium in Atlanta, Georgia, when the results were announced, including Wounded Warrior Project® (WWP) Alumnus Bobby Woods.
"It was extremely kind of Brawny to give this support to Wounded Warrior Project, and it was a great opportunity to help Brawny break a world record too," said Woods. "I feel blessed to have been part of the events today. Wounded Warrior Project has helped myself and many other veterans recover from combat related injuries and stress and I know this support is going to do a lot of good."
Woods was presented with a check for $50,000 by the Brawny® team, which he received on WWP's behalf. To date, the Brawny® team has donated over $2 million to support WWP and its 20 free programs and services which are uniquely structured to engage warriors, nurture their minds and bodies, and encourage economic empowerment.
One program that will benefit from the Brawny® brand donation is Warrior Care Network™. Warrior Care Network, which is set to begin serving injured veterans in 2016, increases access to quality care for two of the most commonly experienced wounds of the conflicts in Iraq and Afghanistan: post-traumatic stress disorder (PTSD) and traumatic brain injury (TBI). WWP and its Warrior Care Network partners will commit $100 million over three years to ensure that thousands of wounded veterans do not fall through the cracks. Each partnering academic medical center in Warrior Care Network has committed to providing culturally sensitive, comprehensive care; sharing best practices; coordinating care among sites; and developing and delivering upon measurable health care outcomes. The network will also expand regional outpatient programs and develop innovative two- to three-week intensive outpatient programs that will provide individualized care that is tailored to each wounded veteran.
"Our Stay Giant™ campaign is about celebrating the power of communities and the resilience of Americans in overcoming life's daily challenges," said Gary Gastel, director of Brawny® Paper Towels. "This event provided a fun opportunity to not only come together as a community but to honor some of the most inspiring giants out there – our wounded service members and their families and caregivers."
"Brawny's support of Wounded Warrior Project and our mission to honor and empower Wounded Warriors is something we are truly grateful for," said Gary Corless, executive vice president of Strategic Giving at WWP. "Their generous gifts give us the resources we need to fulfill that mission, save lives and make a positive impact in the lives of the nation's most seriously injured veterans."
Since 2003, WWP has grown its life-saving programs and services to meet the growing needs of the constituency it serves. Currently, WWP provides support to more than 80,000 injured service members and over 14,000 caregivers and family support members. Through a high-touch and interactive approach, WWP's vision is to foster the most successful, well-adjusted generation of wounded service members in our nation's history. Download the sixth annual Wounded Warrior Project Alumni Survey here.
About Wounded Warrior Project
The mission of Wounded Warrior Project® (WWP) is to honor and empower Wounded Warriors. WWP's purpose is to raise awareness and to enlist the public's aid for the needs of injured service members, to help injured servicemen and women aid and assist each other, and to provide unique, direct programs and services to meet their needs. WWP is a national, nonpartisan organization headquartered in Jacksonville, Florida. To get involved and learn more, visit woundedwarriorproject.org.
About Georgia-Pacific®
Based in Atlanta, Georgia-Pacific and its subsidiaries are among the world's leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging, office papers, cellulose, specialty fibers, nonwoven fabrics, building products and related chemicals. Our familiar consumer brands include Quilted Northern®, Angel Soft®, Brawny®, Sparkle®, Mardi Gras® and Vanity Fair®, as well as Dixie®. For more information, visit: gp.com.
Photo - http://photos.prnewswire.com/prnh/20151123/290397
Photo - http://photos.prnewswire.com/prnh/20151123/290398
SOURCE Wounded Warrior Project
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