Z Trim Holdings Adds Consultant Seth Cox to Boost Sales Efforts Former Senior Bakery Technologist for Nestle® brings wealth of technical expertise

MUNDELEIN, Ill., Dec. 2, 2013 /PRNewswire/ -- Z Trim Holdings, Inc. (OTC: ZTHO), a bio-technology company providing value-added ingredients to a variety of industries, today announced the addition of Seth Cox as an independent consultant, to assist the technical sales staff in growing the company's successful food ingredient business.  Seth's resume includes experience as a Senior Bakery Technologist at Nestle® and Regional QA Manager at ConAgra Foods®, where he worked in formulation, scale-up, process design, food analysis and product development.

"We are excited to bring Seth Cox on board," said Steve Cohen, Z Trim's CEO. "Our natural, multi-functional ingredients are unique to the food industry and require the knowledge and skills of technically qualified salespeople.  We work closely with the food scientists and R&D staff at client firms to help them reduce costs and make healthier, higher quality finished products for consumers using Z Trim ingredients.  Seth Cox not only speaks the language of food formulators, but he also brings with him the credibility of having worked for two of the world's largest food manufacturers, not to mention a rolodex of potential users of our products."

"Having a process-stable gel that is resistant to the most extreme conditions gives food processors a new set of tools," said Seth Cox. "The fat sparing character, neutral flavor, and no flavor masking, allows the use of these tools to solve processing issues and yet deliver better taste and nutrition.  Z Trim ingredients lets us put the water where we need it, when we need it.  I am looking forward to helping Z Trim realize some of its enormous potential."

ABOUT Z TRIM®

Z Trim Holdings, Inc. (www.ztrim.com) is a bio-technology company that owns existing, and has developed new, products and processes to make use of biomass for uses in the food and industrial markets.   The Company's food division currently sells a line of products to the food industry that can help food manufacturers reduce their costs and help them solve many production problems.  The Company's revolutionary technology provides value-added ingredients across virtually all food industry categories.  The Company's all-natural products, among other things, help to reduce fat and calories, add fiber, provide shelf-stability, prevent oil migration, and add binding capacity – all without degrading the taste and texture of the final food products.  Perhaps most significantly, Z Trim's products can help extend finished products, and thereby increase its customers' gross margins.  The Company's industrial division, opened in 2012, sells eco-friendly ingredients to oil drilling, hydraulic fracturing, petroleum coke, steel/aluminum, paper and other industries.  The Company's industrial ingredients are highly functional in applications for adhesives, binders, viscofiers and emulsifiers.

Contacts:






Media:


Investor Relations:

Angela Strickland


John Columbia

(847) 549-6002


Legend Securities, Inc.

mediarelations@ztrim.com


718-233-2677




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SOURCE Z Trim Holdings, Inc.



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