HONG KONG, Feb. 25, 2011 /PRNewswire-Asia/ -- As many SNSs are hemorrhaging traffic and struggling to stay relevant, Hong Kong based Zorpia.com has reached a major milestone: 20,000,000 registered members!
Zorpia has been a quiet yet strong player in the social networking genre, started in 2003 by US-educated local entrepreneur Jeffrey Ng explaining, "Our focus is making 'A World of New Friends', rather than just connecting with those friends you already know."
The success story of Zorpia has taken an interesting form as without venture finance, it has achieved booming sign-ups in the Middle East, Philippines and India initially, and has seen a recent doubling of US registrations, along with traffic surges in the UK. Zorpia is also one of the very few licensed international SNS operators in mainland China, where they operate a dedicated site.
Zorpia also experienced 154% growth from June '09 to Dec'10, from 5.1 million to now over 13 million unique visitors per month globally. Furthermore, figures have been released naming Zorpia as the growth leader in the Indian market, gaining 261% year on year, 2009-10 (354K to 1,277K unique visits), more than doubling their previous market share and still going strong.
"Our loyal user base means we enjoy high retention rates and strong stickiness, with a crowd-sourced development strategy which takes the needs and wishes of our users into careful consideration at every step of the way," explains Jeffrey. This ties in to Zorpia's doctrine of Internet democracy, through its community growth strategy and dedicated local officers based in Zorpia's key markets. This approach has saved the site many of the outcries and protests suffered by other SNSs.
"Zorpia's strong growth in recent months demonstrates that while comparatively small, we offer a unique experience to users and another dimension in Social Networking in general," Jeffrey says.
While many sites have tried their hand at social networking with varying success, Zorpia has stood out from the crowd with their features to match up users, and a recent beta feature that actively recommends new friends, the ability to search for friends based on common interest, recommendations of groups, and more.
Whether interested in mates, dates, business or more, Zorpia is the people meeting platform where many individuals around the world have found life partners, enterprise partners, party partners and a whole lot of online fun.
This quiet achiever is about to get noisy, as things are starting to heat up for Zorpia in 2011.
Stay tuned for more soon.
Zorpia HQ
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SOURCE Zorpia
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