News from accordant media A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

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Apr 26, 2016, 14:00 ET Accordant Media's Q1 Market Pulse Report Shows 217% Jump In Programmatic Volume Amidst Better Viewability and NHT Controls

 The Accordant Media "Programmatic Media Market Pulse: Q1 2016" report released today shows that programmatic media trading volume maintained...


Feb 03, 2016, 13:39 ET Accordant Media's Pulse Report Shows Marketer Focus on Quality

 The Accordant Media "Programmatic Media Market Pulse: Q4 2015" report released today shows that the growth rate for programmatic media volume...


Nov 03, 2015, 08:30 ET Accordant Media Expands San Francisco Operations

Accordant Media, a leading programmatic media specialist, announced today the addition of three new members of its San Francisco office to fortify...


Oct 29, 2015, 10:00 ET Accordant Media's Q3 Market Pulse Report Shows Robust Programmatic Growth

 The Accordant Media "Programmatic Media Market Pulse: Q3 2015" report released today shows that the growth rate for programmatic media...


Sep 05, 2014, 12:30 ET Accordant Media Launches Enhanced Audience Targeting System For Marketers

Accordant Media (www.AccordantMedia.com), the leading independent programmatic media specialist announced today the official launch of its Audience...


Jul 09, 2014, 08:30 ET Accordant to Launch UK Operations

 Accordant Media, a leading programmatic media specialist company, has announced the launch of its UK operations with the opening of its...


May 14, 2014, 09:32 ET Accordant Media Reports Real-Time Media Supply Up 31% Globally, Last-Click Attribution Models Underweight Mid-Funnel Media by over 60%

 The Accordant Media (www.AccordantMedia.com) "Programmatic Media Market Pulse: Q1, 2014" report released today confirms that the...


Apr 15, 2014, 09:35 ET Accordant Media Announces Programmatic Leader Paul Longo as Managing Director, Client Results

 Accordant Media (www.AccordantMedia.com), the leading independent programmatic media company today announced the appointment of Paul Longo as...


Jan 21, 2014, 09:00 ET Accordant Media Reports Real-time Media Inventory Up 35% Globally in 2013

 The Accordant Media (www.AccordantMedia.com) "Programmatic Media Market Pulse: Q4, 2013" report released today confirms that the...


Oct 23, 2013, 09:05 ET Accordant Media Releases Q3 Real-time Media (RTB) Market Pulse Report; Sees Robust Growth in Mobile and Display, Bot-net Filtering Eliminates 85% of Wasted Impressions

 The Accordant Media (www.AccordantMedia.com) "Real-time Media Buying: Q3 Market Pulse" report released today shows that the growth rate of...


Aug 14, 2013, 08:00 ET Accordant Mobile Announces Q2, 2013 Mobile RTB Ad Targeting Efficiency Gains

 Accordant Mobile, the Accordant Media (www.AccordantMedia.com) platform for targeting mobile audiences through RTB, today released additional...


Aug 06, 2013, 17:58 ET Accordant Media Adds Two Industry Veterans to Senior Roster; Aram Chekijian as SVP, Analytics and Insights and Kristin Marlow as Group Director, West

 Accordant Media (www.AccordantMedia.com), the leading independent media trading company today announced that it has named Aram Chekijian SVP,...


Jul 17, 2013, 13:14 ET Q2 Real-time Media (RTB) Data Highlights Expanded Tactics, Media Quality Amidst Slower Growth, Reports Accordant Media

 The Accordant Media (www.AccordantMedia.com) "Real-time Media Buying: Q2 Market Pulse" report released today shows that while the growth rate...


Jun 25, 2013, 08:45 ET Accordant Media Adds Two Senior Leaders; Chris Verzello to lead West Coast Sales and Rebecca Steuer as Vice President, Marketing

 Accordant Media (www.AccordantMedia.com), the leading independent programmatic media buying specialist, today announced it has named Chris...


Apr 17, 2013, 08:35 ET Exchange-based Media Volume Surges 98% Globally in Q1; RTB Ad Auction Transparency Improves by 28%, Reports Accordant Media

 The Accordant Media (www.AccordantMedia.com) "Real-time Media Buying: Q1 Market Pulse" report released today shows the global exchange-traded...


Jan 29, 2013, 08:05 ET Accordant Media Debuts Accordant Mobile; First Trading Desk Mobile RTB Solution Unlocks Cross-screen ROI for e-Marketers

 In collaboration with several online marketers, Accordant Media, the leading independent media trading desk, today announced Accordant...


Jan 28, 2013, 08:00 ET Real-time Media (RTB) Inventory Doubles Globally in 2012; Q4 Holiday Season and Mobile RTB Shine, Reports Accordant Media

The Accordant Media (www.AccordantMedia.com) "Real-time Media Buying: Q4 Market Pulse" report released today confirms that the exchange-traded...


Oct 01, 2012, 09:00 ET Real-time Media Inventory Grows 88% Globally in Q3; Ad Viewability Test Results Blurry, Reports Accordant Media

 The Accordant Media (www.AccordantMedia.com) "Real-time Media Buying: Q3 Market Pulse" report released today confirms that the...


Jul 26, 2012, 21:00 ET Real-time Media Impressions Up 128%; Mobile Represents 15% of Global Supply in Q2, Reports Accordant Media

 The Accordant Media (www.AccordantMedia.com) "Real-time Media Buying: Q2 Market Pulse" report released today confirms that the...


Apr 23, 2012, 13:30 ET Real-time Media Impressions Up 120%; US Represents 47% of Global Supply in Q1, Reports Accordant Media

The Accordant Media (www.AccordantMedia.com) "Real-time Media Buying: Q1 Market Pulse" report released today confirms that the exchange-traded...


Apr 12, 2012, 23:33 ET Accordant Media Expands "Real-World Bid Models"; Ties Ad Delivery and Creative to Live Weather, Pollen and Event Data

 Accordant Media, a New York-based, independent, real-time biddable (RTB) media-buying and optimization company, has developed a technology to...


Feb 08, 2012, 14:43 ET Accordant Media Extends Its On-demand Media Presence; Adds Industry Vets Garret Vreeland as CRO and Chris Cloney as VP

Accordant Media, a New York-based, independent, next-generation media-buying and optimization company, has made key additions to its...


Feb 08, 2012, 14:04 ET Accordant Media Delivers 3,000th RTB Campaign, Sees Clients' Budgets Grow 4x-6x in 2012 as a Full-Service Trading Desk Partner

 Accordant Media, a New York-based, independent, RTB media-buying and optimization company, has delivered its 3,000th fully-managed...


Aug 09, 2011, 20:30 ET Accordant Media Taps Razorfish Exec Craig Schinn as VP, Reporting and Analytics

Accordant Media, a New York-based, independent, next-generation media-buying and optimization company, is pleased to announce the appointment of...