News from added value A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Jul 23, 2015, 09:30 ET

FEMA, Ad Council Launch New PSA Focused on People with Disabilities Preparing for Emergencies

Today, the Ad Council and the Department of Homeland Security's Federal Emergency Management Agency (FEMA) announced the launch of a new public...

Jul 21, 2015, 10:00 ET
Keep America Beautiful logo.

Keep America Beautiful & The Ad Council Showcase Winners Of "I Want To Be Recycled" Video Contest

What do a myth-busting 4-year old, a bathroom in which personal care products come to life, a talking pizza box and three teenagers with a Ouija...

Jul 14, 2015, 12:09 ET
Check out CoolNotCoolQuiz.org and draw your digital line!

Ad Council, Futures Without Violence and YouTube Star Meghan Rienks Partner to Prevent Teen Dating Violence

To help prevent teen dating abuse throughout the country, Futures Without Violence and the Ad Council today launched a new mobile-first campaign as...

Jul 09, 2015, 08:57 ET
Social Media (PRNewsFoto/World Ad Trader, Ltd.)

Social Ad Trader: A Cutting-edge Social Media Site With Global Reach

The latest, and most versatile, social media site is now available to people all over the world. Recently launched by World Ad Trader, Ltd., an...

Jul 02, 2015, 10:42 ET
Visit www.FoodSafety.gov for more tips

USDA and Ad Council Launch New Educational Videos to Help Families Protect Themselves from Food Poisoning this Summer

 Millions of Americans are expected to fire up the grills this summer—a time when incidents of foodborne illness, commonly known as food...

Jun 18, 2015, 16:10 ET

A Message to Fathers across America: Take Time to be a Dad Today

This Sunday, millions of kids across America will celebrate their fathers and the contributions they have made to their lives. To coincide with...

Jun 16, 2015, 20:01 ET

El Ad Council y Futures Without Violence lanzan una nueva campaña para que los hombres participen en los esfuerzos para prevenir la violencia contra las mujeres

El Ad Council y la organización nacional sin fines de lucro Futures Without Violence (Futuros sin violencia) lanzaron hoy una campaña de...

Jun 16, 2015, 11:31 ET
Teach Early Playbook

Ad Council and Futures Without Violence Launch New Campaign to Engage Men in the Effort to Prevent Violence Against Women

 Today, the Ad Council and national nonprofit Futures Without Violence launched a national public service campaign called #TeachEarly...

Jun 12, 2015, 09:30 ET

Nuevos anuncios de servicio público del Servicio Forestal de los Estados Unidos y el Ad Council animan a las familias a descubrir la naturaleza en sus vecindarios

En un esfuerzo por motivar a los padres y preadolescentes (8 a 12 años) a pasar más tiempo afuera y reconectar con la naturaleza, el...

Jun 12, 2015, 09:30 ET
Every Neighborhood has a Naturehood www.discovertheforest.org

New Public Service Advertising from U.S. Forest Service and Ad Council Encourages Families to Discover the Nature in Their Neighborhood

In an effort to motivate parents and tweens (ages 8-12) to spend more time outdoors and reconnect with nature, the U.S. Forest Service and the Ad...

Jun 09, 2015, 08:19 ET

The Highest Authority In Advertising Technology

In a sense, companies in the industry have always strived to become a Monarchy of sorts. Consequently it comes as no surprise that one of the...

Jun 03, 2015, 10:00 ET
Visit Ready.gov/Earthquakes to learn more

Dwayne Johnson Joins Forces with FEMA and the Ad Council to Encourage People to Drop, Cover and Hold On During an Earthquake

In an effort to raise awareness of earthquake preparedness, the Department of Homeland Security's Federal Emergency Management Agency (FEMA) and...

Jun 02, 2015, 12:33 ET
Help Garfield and Odie spread the #shelterpetlove

Garfield and Friends Join The Shelter Pet Project

In celebration of Adopt a Cat Month, beloved animated cat and international icon Garfield has joined The Shelter Pet Project in several new videos...

May 12, 2015, 10:19 ET

Al aire nuevos PSA como parte de la Campaña de Asistencia al Cuidador de Ad Council y AARP con apoyo de la NAB, la RAB y la OAAA este Día de la Madre y Día del Padre

En un esfuerzo para apoyar a los 42.1 millones de personas a cargo del cuidado de otros en EE.UU. que atienden a sus padres y otros seres queridos,...

May 05, 2015, 13:46 ET
Create your own #LoveHasNoLabels image with the Faces of Love app at www.lovehasnolabels.com

Ad Council Calls for User-Generated Content Following Viral Success of "Love Has No Labels" Video with More Than 100 Million Views

 Following the viral success of the Love Has No Labels video, which has been viewed more than 100 million times since March 2, the Ad Council...

May 05, 2015, 09:56 ET
Project Yellow Light Contest Winners to be New Ad Council PSAs #StopTheTexts

Winners of the Fourth Annual Project Yellow Light Video Contest Announced

 Today the U.S. Department of Transportation's National Highway Traffic Safety Administration (NHTSA), Mazda Motorsports, National...

May 04, 2015, 14:43 ET
Care for a loved one. Care for yourself. Visit aarp.com/caregiving.

New PSAs Released as Part of Ad Council and AARP Caregiver Assistance Campaign Supported by NAB, RAB, and OAAA This Mother's and Father's Day

 In an effort to support the 42.1 million caregivers in the U.S. who are caring for parents and older loved ones, AARP and the Ad Council are...

Apr 30, 2015, 14:28 ET
Get Shelter Pet Love with Lance Bass

Lance Bass Stars in New Videos for The Shelter Pet Project

 In celebration of National Adopt a Shelter Pet Day, radio host and entertainer Lance Bass and his husband Michael Turchin have joined The...

Apr 29, 2015, 11:02 ET
Nepal Disaster Relief Print PSA

Ad Council Joins USAID's Center for International Disaster Information to Encourage Support for Earthquake Relief Efforts in Nepal

 In response to the devastation wrought by Saturday's earthquake and powerful aftershocks in Nepal, the Ad Council has joined the U.S. Agency...