In2sight LLC Announces Launch of Integrated Email Marketing Software

With In2sight's new In2contact, companies can leverage a robust suite of tools to optimize their email marketing program.

21 Oct, 2014, 13:07 ET from In2sight LLC

PITTSBURGH, Oct. 21, 2014 /PRNewswire/ -- In2sight LLC, a digital design and marketing company, proudly announces the launch of In2contact, an email marketing solution loaded with engagement and tracking features. In2sight built the program with the most effective resources and tied it directly to In2sight.net, adding to their services of email marketing, search engine optimization, web design and social media solutions all from one site.

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"Email marketing was the third overall lead generation source for marketers in 2013, and it will only continue to gain importance," said Mike Mento of In2sight. "This is why we are so very excited to now offer In2contact to our clients."

With In2contact, clients receive email marketing features that include importing existing customers and prospects, adding signup forms and managing bounces and subscribers with email contact lists. Clients are able to target audiences through personalized email marketing campaigns by grouping contacts into carefully categorized lists.

A feature included in In2contact is email segmentation, which allows clients to divide lists into separate groups based on an unlimited amount of custom fields. Clients can create segments of lists based on factors such as level of interest, services purchased and date of purchase, resulting in highly targeted campaigns.

The In2contact email templates offered by the program are mobile friendly, a critical consideration in the mobile era. Templates are easy to work with and can be saved to use in future email marketing campaigns, saving clients time and effort while maintaining a professional look across campaigns.

Clients have the ability to create A/B testing with In2contact in order to increase engagement with contacts, interactions and conversions resulting from email campaigns. Advanced features allow clients to split lists into multiple segments to test the performance of each campaign.

Pre-determined, time delayed emails create an ongoing dialogue with contacts, building strong relationships and fostering engagement. Workflows are a fundamental tool for sending highly targeted, timely, automated email campaigns to subscribers based on a time, date, event, or action. In2contact offers a workflow feature that is easy to implement during the campaign creation process.

In2contact provide email reporting on sends, delivers, clicks, opens, and "forward-to-a-friend" subscribes. In addition, heat maps outline the locations where each email generates clicks.

Advanced features such as social sharing, API integration with SalesForce, Google Analytics tracking, SMTP relays and contact engagement scores help to further enhance campaign success. Marketing surveys take customer and prospect response to the next level. With one-click social sharing, clients can post surveys online to increase the overall response rate.

Everyone can take advantage of this advanced email marketing platform. In2sight is helping companies of all sizes by offering a free email marketing version of the software for those with less than 100 contacts. This opportunity is perfect for growing companies that need effective resources to spread the word about their products or services.

In2contact also provides clients with SMTP Relays, a quick and effective way to track and report on transaction emails. Clients can integrate with promotional emails to create more effective revenue-generating campaigns.

To learn more, please visit https://in2sight.net for further information.

About In2sight LLC

In2sight LLC has offered affordable pricing, design expertise and marketing services in the digital space for more than 11 years. In2sight LLC gives businesses standout web design and effective marketing plans. With technology ever-changing, In2sight LLC innovates constantly with the latest developments, newest technology and the hottest web designs.

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Media Inquiries

Mike Mento
(724) 519-7845
mike@in2sight.net

SOURCE In2sight LLC