Moving Reality to the Little Screen, Unpakt Launches Web Series and #UnpaktReality Contest
Unpakt, an Online Tool to Plan and Book a Move, Shows the Lighter Side of Moving
NEW YORK, June 18, 2013 /PRNewswire/ -- Unpakt (www.unpakt.com), an instant pricing application helping consumers find reputable moving companies and book their moves online, announces the launch of the Unpakt Network (https://www.unpakt.com/reality) and the #UnpaktReality social media contest. The Unpakt Network includes a series of reality television parodies inspired by the moving industry while the #UnpaktReality social media contest allows for creative consumers to dream up a reality parody of their own for the chance to win cash and prizes totaling $10,000.
Recognizing consumers' opinions of moving as challenging and frustrating, the Unpakt Network was launched to debunk the perception that moving is always stressful and overwhelming. A series of reality television parodies will illustrate the lighter side of moving, in line with Unpakt's mission to provide consumers with a hassle-free move. The series includes:
- America's Next Top Mover – America can now compare mover talent for the title of America's Next Top Mover. You be the judge of who offers the hottest prices, best image and perfect package.
- The Moving Truck Whisperer – Gone are the days of random mover selections. Consumers now hold the power to make educated decisions about their mover through research and comparison.
- Mover Wars – All's fair in moving price wars. Americans can now lock-in the best prices for their moves.
- MoveBusters – Proving that finding a reputable mover is crucial, the truth on moving is revealed.
In conjunction with the launch of these comedic short videos, Unpakt is activating a social media contest to give the public an opportunity to contribute to the campaign. Tasked with naming the next moving industry-inspired reality show for the Unpakt Network, participants will have the opportunity to win cash and prizes totaling $10,000, including Bose SoundLink® Bluetooth® Mobile Speakers, Rachael Ray 10-pc. Cookware Set, Williams-Sonoma Stainless-Steel 5-Piece Tool Set, as well as the opportunity to have their show concept brought to life.
To enter the contest, participants are invited to post their reality television parody suggestions via Twitter by tweeting @Unpakt with their idea and the hashtag #UnpaktReality. Multiple entries are encouraged.
The submission period will run from Tuesday, June 18th to Wednesday, June 26th 2013, and the winner will be announced on Friday, June 28th.
Visit the Unpakt Network and contest guidelines at https://www.unpakt.com/reality
Share ideas at Unpakt's Twitter https://twitter.com/unpakt
Unpakt is a comparison pricing and booking site for consumers searching for a moving company. Offering a platform where consumers have access to pre-screened movers, consumer reviews and exact prices rather than estimates, Unpakt brings transparency to an industry that has previously been known for its uncertainty.
Created by entrepreneur Sharone Ben-Harosh, the founder of FlatRate Moving®, Unpakt has launched in major cities across the country, with plans to expand its database to 3,000 movers in the top 200 U.S. cities and 2,000 movers in the top 100 international cities. Unpakt is THE next big thing in the moving industry.
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