Home Sales Increase 43% and Home Builder Activity Grows 21%
BOCA RATON, Fla., Sept. 19, 2012 /PRNewswire-USNewswire/ -- A 43% increase in real estate sales over the previous year at St. Andrews Country Club also delivered a resurgence of home builder activity within the private, member-only golf and country club community. In the past year, 27% of the real estate sales were priced between $750,000-$1,000,000 with 24% of homes selling in the price range of $1.6 million to $5 million. Home builder activity including new construction grew 21% over the previous fiscal year. The significant increase in real estate sales has also created a shift in demographics for the Club by adding families from Argentina, Brazil, Canada and Estonia.
Recently the St. Andrews Country Club membership approved a $15 Million Club Improvement Plan that includes a redesign of multiple areas including the clubhouse, two restaurants, main entry features, and the recreation and aquatic center. The construction improvement plan is expected to include three phases of development with a target completion date of November 2014.
Craig D. Martin C.C.M., St. Andrews Country Club Chief Operating Officer and General Manager said, "For the past five years our goal has been to protect our brand promise and members' real estate interests and investments while attracting new members who appreciate the highest quality of facilities and service. We believe the added focus of our Club Improvement Plan on the recreation and dining areas has helped encourage and promote spaces for families of all ages to enjoy."
Phase I of the Club Improvement Plan encompasses the men's card room and both men's and ladies' locker rooms as well as improvements to the Olde Course, and will be complete in November. Phase II will begin in April 2013 and includes the recreation and aquatic center, extensive clubhouse enhancements and updates to the dining and lounge areas. Phase III will begin June 2014 with functional and practical improvements to Lakeside, a free-standing dining and entertainment facility.
Michael Goldman, President, St. Andrews Country Club Board of Governors stated, "We are pleased to see that our membership and marketing programs have been effective in attracting new, diverse members. The Board of Governors and the membership are fully committed to the new strategic direction the club is taking over the next few years to continue attracting younger members to the community and the Club Improvement Plan is a major step forward in accomplishing this goal."
Many prospective members seeking real estate in private residential communities are attracted to those clubs offering great upgraded facilities, reputable service and family-oriented amenities. The three-year Club Improvement Plan provides a roadmap for the club and facility upgrades, replacements or expansion that meets the needs of current and future members.
About St. Andrews Country Club
St. Andrews Country Club of Boca Raton, a resident-only Platinum Club of America and an Emerald Club of America, internationally recognized for magnificent estate residences. The Club features superior amenities, two 18-hole championship golf courses, including an Arnold Palmer Signature Design®. The club offers a comprehensive Golf Performance Center with an indoor hitting bay, private practice area, covered patio with complimentary beverage station, state of the art V1 Digital Coaching System and FlightScope Launch Monitor® technologies and a Callaway Golf® branded club fitting area. The Club also includes 15 clay tennis courts, including a European red clay court, a full service spa and fitness center and a 125,000 square foot Clubhouse in the center of it all. The Clubhouse provides unequalled culinary delights, a year-round social calendar and offers spectacular views of the lakes, fountains, fairways and manicured greens. St. Andrews has played host to numerous PGA golf exhibitions led by touring pros such as Phil Mickelson, Arnold Palmer, John Daly and Rocco Mediate, and is the home course to LPGA Touring Professional Morgan Pressel. For more information, please visit www.standrewscc.com and follow us on Facebook, Twitter and LinkedIn.
SOURCE St. Andrews Country Club