Roush Fenway Racing Team Reinforces Commitment to Winning Responsibly with Complete Shift to Valvoline NextGen™ Recycled Motor Oil
RFR Shifts All of Its Sprint Cup and Nationwide Drivers' Engines to NextGen for 2012
LEXINGTON, Ky. and CHARLOTTE, N.C., Feb. 23, 2012 /PRNewswire/ -- Less than one year after the Valvoline brand introduced a revolutionary recycled motor oil that stands up to racing's demanding standards and high-quality performance, Roush Fenway has decided to switch all its Sprint Cup and Nationwide teams to Valvoline NextGen motor oil technology for the duration of the 2012 NASCAR season. RFR will kick off the shift at the 54th annual Daytona 500 race on Feb. 26, 2012.
The announcement represents the culmination of a rigorous validation process that began last summer with drivers like Greg Biffle and Carl Edwards , and is a continued illustration of Roush Fenway Racing's commitment to going green on the track while keeping performance paramount.
NextGen motor oil is made of 50 percent recycled motor oil and delivers 100 percent Valvoline quality, offering optimum engine protection in a product that's also better for the environment. "Closing the Loop" – for professional drivers and everyday consumers alike – is a step towards reducing our dependence on foreign crude oil and preserving our existing resources by collecting and returning your used oil for recycling, and then refilling crankcases with NextGen.
"We couldn't be prouder to have NextGen technology pumping through the engines of the world's elite stock car drivers on the sport's biggest stage at Daytona," said Darryl Gaines , NextGen brand manager at Valvoline. "Having NextGen technology running in all of Roush Fenway's racing engines is just one more way for people to be certain of NextGen quality."
"The results of last year's NextGen motor oil testing spoke volumes about its possibilities from a performance standpoint," said Jack Roush of co-owner of Roush Fenway Racing. "We are confident that this recycled oil product will stand up to the rigors of our engines and it furthers our sustainability efforts in the process."
High quality, stand-out performance and environmental benefits have helped make Valvoline NextGen motor oil the fastest-growing product introduction in Valvoline's 140 year-plus history. NextGen innovation combines recycled base oil of the same quality as crude-refined base oil with Valvoline's award-winning additive chemistry. The result is new oil made from recycling that exceeds API specifications and matches Valvoline's stringent standards.
American cars and trucks use over 3 billion quarts of motor oil annually – and at least 800 million quarts are not disposed of properly. Using NextGen helps ensure used oil doesn't find its way into our water supply, where it can have a myriad of harmful effects; just one gallon of improperly disposed motor oil can contaminate up to one million gallons of drinking water. Compared to production of non-recycled motor oil, NextGen's recycled oil content is produced using 48 percent less fossil fuels, 40 percent less harmful and acidic emissions, and has 20 percent less global warming impact.
NextGen's debut in the Sprint Cup Series is a journey that started last summer when NextGen's racing formulation was put through extensive validation testing by Roush Yates Engines, earning approval from some of motorsports' top teams. Roush Fenway Racing, home of Carl Edwards , Greg Biffle and Matt Kenseth , started using NextGen recycled motor oil technology in competition to protect the engines of their stock cars.
"In some cases NextGen formulas actually outperformed our non-recycled racing oil," said Doug Yates , co-owner of Roush Yates Engines and one of the foremost engine experts. "First and foremost, we are tuned in closely to performance, and there is no sacrifice with NextGen."
With NextGen making the grade in the lab and on the track, our motorsports partners continued to incorporate the technology in an ever-increasing number of vehicles throughout the 2011 season. And it turns out that "going green" translated to winning on the speedway and for the environment, with Nationwide Series wins from Carl Edwards (Great Clips 300, Atlanta GA; 5-Hour Energy 200 in Dover, DE; Dollar General 300 Miles of Courage, Charlotte, NC) and Trevor Bayne (O'Reilly Auto Parts Challenge, Ft. Worth, TX) using NextGen recycled motor oil technology under the hood.
Roush Fenway is no stranger to "green" practices. In fact, running NextGen technology in its vehicles is just one aspect of its sustainable operations.
"RFR is committed to sustainable operations – from our solar energy system to our waste reduction efforts. We recycle 96% of every race car, so the ability to use a high quality recycled motor oil that can help us win on the track and help the environment is a no-brainer," said Roush.
The pros aren't the only ones using NextGen. Advance Auto Parts, O'Reilly Auto Parts and Pep Boys have teamed with Valvoline to bring engine performance and environmental responsibility together like never before. Consumers can now return their used oil to participating retailers nationwide and purchase Valvoline NextGen to help "Close the Loop" and receive a special offer.
For committing to performance and the environment by returning used oil and refilling crankcases with NextGen, Advance Auto Parts will reward those who Close the Loop with a $20 mail-in gift card offer.
NextGen motor oil is available in conventional and MaxLife formulations. For further product information, visit NextGen.Valvoline.com.
Valvoline, a brand of Ashland Inc. (NYSE: ASH), has been serving American motorists longer than any other motor oil. The Valvoline family of products includes Eagle One™ appearance products, Car Brite™ car restoration products, Zerex™ antifreeze, SynPower™ performance products, MaxLife™ products created for higher-mileage engines and NextGen™ motor oil, created with 50 percent recycled oil. With more than 820 locations throughout the United States, Valvoline Instant Oil Change™ is a leader in serving the quick lube market.
About Roush Fenway Racing
Roush Fenway Racing is the winningest team in NASCAR history, fielding multiple teams in the Sprint Cup and Nationwide Series with championship drivers Carl Edwards , Matt Kenseth , Greg Biffle , Ricky Stenhouse Jr. and Trevor Bayne . Celebrating 25 winning years in 2012, Roush Fenway is the leader in NASCAR marketing solutions, pioneering its exclusive Roush Fenway OnTrack sponsorship measurement services, motorsport's first team-focused TV show and its award-winning social marketing channel RickyvsTrevor.com. Visit www.RoushFenway.com, circle on Google+ at +Roush Fenway Racing, become a fan on Facebook at www.facebook.com/roushfenway and follow on Twitter at @roushfenway. For sponsorship inquiries call John Bauersfeld at 704.720.4621
About Roush Yates Engines
Roush Yates Engines designs, engineers and crafts high performance racing engines with the power to perform and the horsepower and durability you'd expect from legendary NASCAR pioneers Jack Roush and Robert Yates . The partnership of power and precision has come from merging the knowledge and experience of two legendary engine builders, both with a passion for winning today and powering up for tomorrow. In 2009 Doug Yates purchased his father's half of Roush Yates Engines to become a co-owner in the company.
As CEO, Doug Yates leads a staff of 180 engineers and technicians who design, assemble, test, and service racing engines at two separate state-of-the-art facilities in Mooresville, North Carolina. Here, the best minds and latest technology are hard at work producing nearly 1,500 racing engines each year for teams in the NASCAR Sprint Cup Series, NASCAR Nationwide Series, NASCAR Camping World Truck Series, ARCA, Grand-Am, FIA GT3, Dirt Late Model, Sprint cars, and NHRA Pro Stock. At Roush Yates Engines, the mission is Power Performance, which is achieved through innovation, design, precision engineering, and skillful craftsmanship.
More by this Source
Browse our custom packages or build your own to meet your unique communications needs.
Learn about PR Newswire services
Request more information about PR Newswire products and services or call us at (888) 776-0942.